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Women's responses to fashion media images: a study of female consumers aged 30–59
11 references·1 citing·45 second hop
Women's responses to fashion media images: a study of female consumers aged 30–59 (2010)Women's responses to fashion media images…The fashion‐conscious behaviours of mature female consumers (2006)The fashion‐conscious behavio…OLDER ADULTS' PERCEPTIONS OF OFFENSIVE SENIOR STEREOTYPES IN MAGAZINE ADVERTISEMENTS: RESULTS OF A Q METHOD ANALYSIS (2003)OLDER ADULTS' PERCEPTIONS OF …Black, White, Hispanic, and Asian American Adolescents' Responses to Culturally Embedded Ads (2001)Black, White, Hispanic, and A…The representation of older people in advertisements (1999)The representation of older p…Will Older Models Turn Off Shoppers? (1997)Will Older Models Turn Off Sh…Targeting the mature market: opportunities and challenges (1997)Targeting the mature market: …Aging consumers and their effects on the marketplace (1997)Aging consumers and their eff…Price Filtering: Restricting Price Deals to those Least Likely to Buy Without Them (1989)Price Filtering: Restricting …An Empirical Analysis of Spokesperson Characteristics on Advertisement and Product Evaluations (1989)An Empirical Analysis of Spok…REPRESENTATION OF THE ELDERLY IN ADVERTISING: CRISIS OR INCONSEQUENCE? (1988)REPRESENTATION OF THE ELDERLY…Ratings of Physical Attractiveness as a Function of Age (1985)Ratings of Physical Attractiv…Does Featuring People with Disabilities Help or Hurt Fashion Marketing Effectiveness? (2024)Does Featuring People with Di…Cognitive Age: a Nonchronological Age Variable (1981)Consumer Behavior: In Fashion (1994)Interpersonal effects on fashion consciousness and status consumption moderated by materialism in metropolitan men (2011)Sustainably sustaining (online) fashion consumption: Using influencers to promote sustainable (un)planned behaviour in Europe's millennials (2021)Impact of the perceived risk in influencers' product recommendations on their followers' purchase attitudes and intention (2022)Advances in Consumer Research (2025)Attitudinal effects of mere exposure. (1968)The attraction paradigm (1972)Sociology and Social Research (1981)Perceiving Age and Attractiveness in Facial Photographs1 (1991)Sex without emotional involvement: An evolutionary interpretation of sex differences (1995)Adolescents' Age Preferences for Dating Partners: Support for an Evolutionary Model of Life-History Strategies (1996)What is beautiful is good. (1972)The processes of causal attribution. (1973)Advances in Consumer Research (1983)Matching products with endorsers: attractiveness versus expertise (1998)An examination of the celebrity endorsements and online customer reviews influence female consumers’ shopping behavior (2012)Understanding the relationships between social media influencers and their followers: the moderating role of closeness (2020)Political Subjectivity: Applications of Q Methodology in Political Science (1982)Beyond the Contact Hypothesis: Theoretical Perspectives on Desegregation (1984)Multiple stereotypes of elderly and young adults: A comparison of structure and evaluations. (1990)Harm and Offence in Media Content: A Review of the Evidence (2006)Older women's responses to current fashion models (2008)Q Methodology in Audience Research: Bridging the Qualitative/Quantitative 'Divide'? (2011)Content Analysis in Consumer Research (1977)Current issues and research in advertising (1978)The Distorted Mirror: Reflections on the Unintended Consequences of Advertising (1986)The portrayal of older characters in magazine advertising (1999)Does advertising in the UK need older models? (2000)Socially defunct: A comparative analysis of the underrepresentation of older women in advertising (2012)Profiling the Senior Traveler: An Australian Perspective (2002)Discovery, Connection, Nostalgia (2004)Understanding older shoppers: a phenomenological investigation (2008)Shopping for a better world? An interpretive study of the potential for ethical consumption within the older market (2004)A comparison of younger and older baby boomers: investigating the viability of cohort segmentation (2007)A multivariate segmentation model of senior consumers (2009)Rich Media, Poor Media: The Impact of Audio/Video vs. Text/Picture Testimonial Ads on Browsers'Evaluations of Commercial Web Sites and Online Products (2006)Using a Model's Apparent Ethnicity to Influence Viewer Responses to Print Ads: A Social Identity Theory Perspective (2009)Sex and the Spectacle of Music Videos: An Examination of the Portrayal of Race and Sexuality in Music Videos (2010)The usage and portrayal of older models in contemporary consumer advertising (1998)Heritage, nostalgia, and the “grey” consumer (1999)Advertising in an ageing society (2000)The influence of gender on the new‐age elderly's consumption orientation (2001)Advertising Representations of Older People in the United Kingdom and Taiwan (2015)An Examination of Age-Based Stereotype Threat About Cognitive Decline (2017)
this work references cited by second hop

References

  • 2006The fashion‐conscious behaviours of mature female consumers196 cited
  • 1997Targeting the mature market: opportunities and challenges195 cited
  • 1989An Empirical Analysis of Spokesperson Characteristics on Advertisement and Product Evaluations150 cited
  • 1997Aging consumers and their effects on the marketplace129 cited
  • 1985Ratings of Physical Attractiveness as a Function of Age128 cited
  • 2001Black, White, Hispanic, and Asian American Adolescents' Responses to Culturally Embedded Ads110 cited
  • 1988REPRESENTATION OF THE ELDERLY IN ADVERTISING: CRISIS OR INCONSEQUENCE?72 cited
  • 1999The representation of older people in advertisements44 cited
  • 2003OLDER ADULTS' PERCEPTIONS OF OFFENSIVE SENIOR STEREOTYPES IN MAGAZINE ADVERTISEMENTS: RESULTS OF A Q METHOD ANALYSIS41 cited
  • 1997Will Older Models Turn Off Shoppers?39 cited
  • 1989Price Filtering: Restricting Price Deals to those Least Likely to Buy Without Them30 cited

Cited by

  • 2024Does Featuring People with Disabilities Help or Hurt Fashion Marketing Effectiveness?17 cited

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