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Segmentation of the on-line shopping market using neural networks
4 references·16 citing·59 second hopsampled
Segmentation of the on-line shopping market using neural networks (1999)Segmentation of the on-line shopping mark…Enhancing Knowledge Development in Marketing (2010)Enhancing Knowledge Developme…Markets of a single customer: exploiting conceptual developments in market segmentation (1997)Markets of a single customer:…From segmentation to fragmentation (1997)From segmentation to fragment…Self organizing neural networks for financial diagnosis (1996)Self organizing neural networ…Revealing customers’ satisfaction and preferences through online review analysis: The case of Canary Islands hotels (2019)Revealing customers’ satisfac…Marketing analytics: Methods, practice, implementation, and links to other fields (2018)Marketing analytics: Methods,…EMD2FNN: A strategy combining empirical mode decomposition and factorization machine based neural network for stock market trend prediction (2018)EMD2FNN: A strategy combining…A comprehensive cluster and classification mining procedure for daily stock market return forecasting (2017)A comprehensive cluster and c…Customer segmentation in a large database of an online customized fashion business (2015)Customer segmentation in a la…The Effects of Social Media Marketing on Online Consumer Behavior (2013)The Effects of Social Media M…A unified framework for market segmentation and its applications (2012)A unified framework for marke…Dimensions of Perceived Risk and Their Influence on Consumers’ Purchasing Behavior in the Overall Process of B2C (2011)Dimensions of Perceived Risk …Apply robust segmentation to the service industry using kernel induced fuzzy clustering techniques (2010)Apply robust segmentation to …Outlier identification and market segmentation using kernel-based clustering techniques (2008)Outlier identification and ma…Searching customer patterns of mobile service using clustering and quantitative association rule (2007)Searching customer patterns o…Market segmentation based on hierarchical self-organizing map for markets of multimedia on demand (2006)Market segmentation based on …Knowledge discovery in financial investment for forecasting and trading strategy through wavelet-based SOM networks (2006)Knowledge discovery in financ…Linking innovative product development with customer knowledge: a data-mining approach (2005)Linking innovative product de…Consumer Choice Prediction: Artificial Neural Networks versus Logistic Models (2005)Consumer Choice Prediction: A…The cluster-indexing method for case-based reasoning using self-organizing maps and learning vector quantization for bond rating cases (2001)The cluster-indexing method f…Power/Knowledge: Selected Interviews and Other Writings 1972-1977 (1980)The Postmodern Condition: A Report on Knowledge (1984)Postmodernism, or, The cultural logic of late capitalism (1991)Consumer Value Systems in the Age of Postmodern Fragmentation: The Case of the Natural Health Microculture (2002)Theoretical and philosophical implications of postmodern debates: some challenges to modern marketing (2006)Brand Public (2015)Product Differentiation and Market Segmentation as Alternative Marketing Strategies (1956)The Adaptive Decision Maker (1993)The Adaptive Decision Maker (1994)A case study of applying LRFM model in market segmentation of a children’s dental clinic (2011)Soft computing applications in customer segmentation: State-of-art review and critique (2013)The influence of e-word-of-mouth on travel decision-making: consumer profiles (2013)Coefficient Alpha and the Internal Structure of Tests (1951)Fuzzy sets (1996)The Knowledge-Creating Company (1998)The impact of customer relationship management capability on innovation and performance advantages: testing a mediated model (2010)Information Technology and Product/Service Innovation: A Brief Assessment and Some Suggestions for Future Research (2013)Using Data Sciences in Digital Marketing: Framework, methods, and performance metrics (2020)Zero defections: quality comes to services. 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The challenges and opportunities of Social Media (2009)A detailed behavioral analysis on consumer and customer changing behavior with respect to social networking sites (2020)From user-generated data to data-driven innovation: A research agenda to understand user privacy in digital markets (2021)Role of Beaconing Marketing in Improving Customer Buying Experience (2023)A Paradigm for Developing Better Measures of Marketing Constructs (1979)The impact of other customers on service experiences: A critical incident examination of “getting along” (1997)A Short, Reliable Measure of Subjective Knowledge (1999)The Effects of Strategy Type on the Market Orientation–Performance Relationship (2000)Stress: Appraisal and Coping (2013)A New Product Growth for Model Consumer Durables (1969)A New Product Growth Model for Consumer Durables (1976)Business Intelligence and Analytics: From Big Data to Big Impact (2012)Toward a theory of outside-in marketing: Past, present, and future (2019)Does marketing analytics capability boost firms' competitive marketing performance in data-rich business environment? (2021)Food market segmentation based on consumer preferences using outranking multicriteria approaches (2021)Genetic algorithms approach to feature discretization in artificial neural networks for the prediction of stock price index (2000)Financial time series forecasting using support vector machines (2003)Time series forecasting using a hybrid ARIMA and neural network model (2003)Cascading logistic regression onto gradient boosted decision trees for forecasting and trading stock indices (2019)Financial time series forecasting with deep learning : A systematic literature review: 2005–2019 (2020)Stock market forecasting using a multi-task approach integrating long short-term memory and the random forest framework (2021)Multiple Attribute Decision Making: Methods and Applications (1981)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments (2000)HECON: Weight assessment of the product loyalty criteria considering the customer decision's halo effect using the convolutional neural networks (2022)Mining the text of online consumer reviews to analyze brand image and brand positioning (2022)Modeling customer satisfaction through online reviews: A FlowSort group decision model under probabilistic linguistic settings (2022)
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References

  • 1997From segmentation to fragmentation363 cited
  • 2010Enhancing Knowledge Development in Marketing333 cited
  • 1996Self organizing neural networks for financial diagnosis240 cited
  • 1997Markets of a single customer: exploiting conceptual developments in market segmentation131 cited

Cited by

  • 2019Revealing customers’ satisfaction and preferences through online review analysis: The case of Canary Islands hotels254 cited
  • 2013The Effects of Social Media Marketing on Online Consumer Behavior246 cited
  • 2005Linking innovative product development with customer knowledge: a data-mining approach202 cited
  • 2018EMD2FNN: A strategy combining empirical mode decomposition and factorization machine based neural network for stock market trend prediction156 cited
  • 2006Market segmentation based on hierarchical self-organizing map for markets of multimedia on demand108 cited
  • 2018Marketing analytics: Methods, practice, implementation, and links to other fields107 cited
  • 2015Customer segmentation in a large database of an online customized fashion business100 cited
  • 2017A comprehensive cluster and classification mining procedure for daily stock market return forecasting91 cited
  • 2001The cluster-indexing method for case-based reasoning using self-organizing maps and learning vector quantization for bond rating cases88 cited

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2006
Knowledge discovery in financial investment for forecasting and trading strategy through wavelet-based SOM networks
77 cited
  • 2005Consumer Choice Prediction: Artificial Neural Networks versus Logistic Models67 cited
  • 2007Searching customer patterns of mobile service using clustering and quantitative association rule60 cited
  • 2008Outlier identification and market segmentation using kernel-based clustering techniques59 cited
  • 2012A unified framework for market segmentation and its applications53 cited
  • 2011Dimensions of Perceived Risk and Their Influence on Consumers’ Purchasing Behavior in the Overall Process of B2C51 cited
  • 2010Apply robust segmentation to the service industry using kernel induced fuzzy clustering techniques46 cited