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ArticleOld Age in Prime Time

Craig E. Aronoff1974

Article1974

Old Age in Prime Time

Craig E. Aronoff

90 citations·0/0 files stored·Journal of Communication

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Media, Gender, and Advertising Media Studies and Communication Aging and Gerontology Research

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1995Leisure and resistance in an ageing society 2006The invisible majority? Older models in UK television advertising 1976Educational Gerontology: The State of the Art 1997The changing faces on TV: A demographic analysis of network television's new seasons, 1966–1992 1991Media Stereotyping: A Comparison of the Way Elderly Women and Men Are Portrayed on Prime-Time Television 1995The invisible generation: Portrayals of the elderly on prime‐time television 1980How the Elderly Perceive Television Commercials 1983HOW OLDER PERSONS ARE PORTRAYED IN TELEVISION ADVERTISING: IMPLICATIONS FOR EDUCATORS

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Year1974

Typearticle

Published1974-12-01

VenueJournal of Communication

ISSN-L0021-9916

Languageen

Citations90

Files0 public / 0

ShelfMedia, Gender, and Advertising

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doi10.1111/j.1460-2466.1974.tb00412.x

openalex_workW1966778133

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