Language and the media: an emerging field for social psychology

Abstract

From linear to cyclic communicationWhen television first entered American society, Harold Lasswell (1948) charged researchers in the then-fledgling field of media and communication with the task of discovering 'who says what in which channel to whom and with what effect'.This task was widely adopted for several decades, especially by social psychologists (most notably, the Yale Program of Research on Communication), viewing mass

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