SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

How does brand misconduct affect the brand–customer relationship? · Study

ArticleShelves

ArticleHow does brand misconduct affect the brand–customer relationship?

Chih-Hui Hsiao2014

Article2014

How does brand misconduct affect the brand–customer relationship?

Chih-Hui Hsiao · George Chung-Chi Shen

70 citations·0/0 files stored·Journal of Business Research

No readable copy stored yet — this record is metadata only.

No open-access location is known for this record yet.

Literature note Cite in a project Citation map

Customer Service Quality and Loyalty Digital Marketing and Social Media Consumer Behavior in Brand Consumption and Identification

Abstract

No abstract was published for this record.

Paper brief

Loading…

Cite this work

Citation unavailable for this work.

BibTeX RIS CSL-JSON

No public copy is stored for this record, so only the metadata is cited.

Citations in this library

Citation map →

Stored only when both papers are in the corpus — 70 citations exist upstream.

References

1994The Commitment-Trust Theory of Relationship Marketing 1985A Conceptual Model of Service Quality and Its Implications for Future Research 1980A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions 1996The Behavioral Consequences of Service Quality 1981Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics 1998Consumers and Their Brands: Developing Relationship Theory in Consumer Research 2002Affective, Continuance, and Normative Commitment to the Organization: A Meta-analysis of Antecedents, Correlates, and Consequences 1997An Examination of the Nature of Trust in Buyer-Seller Relationships

Cited by

2021Virtual reality marketing and customer advocacy: Transforming experiences from story-telling to story-doing 2020On the relationship between brand scandal and consumer attitudes: A literature review and research agenda 2023Does brand attachment protect consumer–brand relationships after brand misconduct in retail banking?2019Building resistance to brand switching during disruptions in a competitive market

Related works

Explore the map →

Papers that cite the same references — the relational fallback while embeddings are still backfilling.

2010Creating advocates: The roles of satisfaction, trust and commitmentarticle · 13 shared references 2008Perceived Value of Mobile Service Use and its Consequencesthesis · 13 shared references 2011Engaging the Student as a Customer: A Relationship Marketing Approacharticle · 12 shared references 2024A Conceptual Approach to Understanding the Customer Experience in E-Commerce: An Empirical Studyarticle · 12 shared references 2005The Impact of Brand Commitment on Loyalty to Retail Service Brandsarticle · 11 shared references 2021Sustainable Management of Sports Federations: The Indirect Effects of Perceived Service on Member’s Loyaltyarticle · 11 shared references

Details

Year2014

Typearticle

Published2014-12-15

VenueJournal of Business Research

ISSN-L0148-2963

Languageen

Citations70

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

Identifiers

doi10.1016/j.jbusres.2014.11.042

openalex_workW1970511665

Links

Imported from OpenAlex (CC0) — nothing here is generated.

2025

Brand advocacy: a scoping review and future research agenda

2022Factors affecting the success of marketing in higher education: a relationship marketing perspective

2021How brand experience, satisfaction, trust, and commitment affect loyalty: a reexamination and reconciliation

2021Sustainable Management of Sports Federations: The Indirect Effects of Perceived Service on Member’s Loyalty