SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Brand Loyalty: Measurement and Management · Study

BookBrand Loyalty: Measurement and Management

Jacob Jacoby1978

Book1978

Brand Loyalty: Measurement and Management

Jacob Jacoby · Robert W. Chestnut

1,629 citations·0/0 files stored

No readable copy stored yet — this record is metadata only.

No open-access location is known for this record yet.

Literature note Cite in a project Citation map

Consumer Behavior in Brand Consumption and Identification Marketing and Advertising Strategies Customer Service Quality and Loyalty

Abstract

No abstract was published for this record.

Paper brief

Loading…

Cite this work

Citation unavailable for this work.

BibTeX RIS CSL-JSON

No public copy is stored for this record, so only the metadata is cited.

Citations in this library

Citation map →

Stored only when both papers are in the corpus — 1,629 citations exist upstream.

Cited by

1994Customer Loyalty: Toward an Integrated Conceptual Framework 2003An examination of the effects of motivation and satisfaction on destination loyalty: a structural model 2002Customer loyalty in e-commerce: an exploration of its antecedents and consequences 2003E‐satisfaction and e‐loyalty: A contingency framework 2012Customer Engagement: Exploring Customer Relationships Beyond Purchase 1983Negative Word-of-Mouth by Dissatisfied Consumers: A Pilot Study 1995Relationship Marketing in Consumer Markets: Antecedents and Consequences 2002Service loyalty

Details

Year1978

Typebook

Published1978-06-01

Languageen

Citations1,629

Files0 public / 0

ShelfConsumer Behavior in Brand Consumption and Identification

Identifiers

openalex_workW1971472674

Links

landingopen

Imported from OpenAlex (CC0) — nothing here is generated.