Enterprise Social Networking: Opportunities, Adoption, and Risk Mitigation

Efraim Turban · Narasimha Bolloju · Ting‐Peng Liang

228 citations0/0 files storedJournal of Organizational Computing and Electronic Commerce

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Knowledge Management and Sharing Technology Adoption and User Behaviour Information Technology Governance and Strategy

Abstract

Social networks on the Internet are becoming extremely popular and have begun to change the way we live and work. Many enterprises are assessing the potential of exploiting the commercial opportunities of this technology. Although social networking commercial activities may be the next big productivity booster for firms, some consider such activities to be time wasters and security traps. Therefore, it is useful to develop a framework to consolidate the issues in adopting this technology. This article reviews the opportunities provided by enterprise social networking and proposes using the fit-viability model to evaluate concerns related to the successful implementation of enterprise social networking. We also examine the major potential risks and the mechanisms for their management.

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2009When social networks cross boundaries 2009Enterprise 2.0: New Collaborative Tools for Your Organization's Toughest Challenges 2010Harnessing the power of the oh-so-social web 2007Adoption of mobile technology in business: a fit‐viability model 2009The Shoemaker’s Children: Using Wikis for Information Systems Teaching, Research, and Publication1 2005Supporting knowledge management in organizations with conversational technologies: Discussion forums, weblogs, and wikis

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