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The role of renqing in mediating customer relationship investment and relationship commitment in China
16 references·15 citing·35 second hop
The role of renqing in mediating customer relationship investment and relationship commitment in China (2011)The role of renqing in mediating customer…Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis (2006)Factors Influencing the Effec…The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships (1999)The Different Roles of Satisf…Customer value: The next source for competitive advantage (1997)Customer value: The next sour…An Examination of the Nature of Trust in Buyer-Seller Relationships (1997)An Examination of the Nature …Institutions and Organizations. (1996)Institutions and Organization…Institutions and organizations (1995)Institutions and organizationsThe Commitment-Trust Theory of Relationship Marketing (1994)The Commitment-Trust Theory o…Determinants of Long-Term Orientation in Buyer-Seller Relationships (1994)Determinants of Long-Term Ori…Relationship Quality in Services Selling: An Interpersonal Influence Perspective (1990)Relationship Quality in Servi…The self and social behavior in differing cultural contexts. (1989)The self and social behavior …Developing Buyer-Seller Relationships (1987)Developing Buyer-Seller Relat…Measuring the Involvement Construct (1985)Measuring the Involvement Con…Translation and content analysis of oral and written materials (1980)Translation and content analy…Mixing Qualitative and Quantitative Methods: Triangulation in Action (1979)Mixing Qualitative and Quanti…Marketing Research: Methodological Foundations (1977)Marketing Research: Methodolo…Field Theory in Social Science (1953)Field Theory in Social ScienceRelationship between the Characteristics of e-Commerce Live Streaming and Purchase Intentions: Moderating Effect of Hedonistic Shopping Value (2024)Relationship between the Char…Investigating the crucial role of logistics service quality in customer satisfaction for fresh e-commerce: A mutually validating method based on SERVQUAL and service encounter theory (2024)Investigating the crucial rol…Impulsiveness in the grocery store: psychographic drivers and segments (2023)Impulsiveness in the grocery …The effects of tourism e-commerce live streaming features on consumer purchase intention: The mediating roles of flow experience and trust (2022)The effects of tourism e-comm…Consumer Anxiety and Assertive Advertisement Preference: The Mediating Effect of Cognitive Fluency (2022)Consumer Anxiety and Assertiv…Organizational citizenship behaviors perceived by collectivistic 50-and-older customers and medical-care service performance: an application of stimulus-organism-response theory (2021)Organizational citizenship be…The price of sinful behavior window dressing: Cultural embeddedness on cigarette packages and financial reporting quality (2020)The price of sinful behavior …Rethinking guanxi and performance: Understanding the dark side of Sino–U.S. business relationships (2020)Rethinking guanxi and perform…Business model innovations in China: A focus on value propositions (2020)Business model innovations in…Drivers of brand community engagement (2019)Drivers of brand community en…A comparative study of academic dishonesty among university students in Mainland China and Taiwan (2017)A comparative study of academ…The Influence of Political Skill on Salespersons’ Work Outcomes: A Resource Perspective (2015)The Influence of Political Sk…Can guanxi be created in Sino–Western relationships? An assessment of Western firms trading with China using the GRX scale (2015)Can guanxi be created in Sino…The evolution of Chinese business ethics (2014)The evolution of Chinese busi…Investing in guanxi: An analysis of interpersonal relation-specific investment (RSI) in China (2013)Investing in guanxi: An analy…Markets and Hierarchies: Analysis and Antitrust Implications. (1976)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Exchange and Power in Social Life (2017)The Market for "Lemons": Quality Uncertainty and the Market Mechanism (1970)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Comparative fit indexes in structural models. 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References

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  • 2006

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Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis
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