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Human BrainThe diagram depicts areas of the brain mentioned by two speakers at the behavioral economics conference.Steven Quartz spoke of the midbrain dopamine system and various areas of the cortex.George Loewenstein referred to the brain as having three evolutionary parts: the reptilian brain, the mammalian brain, and the neocortex.According to a theory developed by Paul MacLean, former director of the National Institute of Mental Health, these three parts developed successively in this order as the human species evolved.Subsequent modifications suggest that the relationship among these parts is more subtle than originally conceived, but the general idea remains that lower, more primitive areas of the brain mediate more basic behaviors, while "newer" structures mediate higher cognition.
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