International Business Writing Projects: Learning Content Through Process

Frances J. Ranney · Kevin M. McNeilly

6 citations0/0 files storedBusiness Communication Quarterly

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Management and Marketing Education Problem and Project Based Learning Language, Communication, and Linguistic Studies

Abstract

A project undertaken by members of the marketing and English departments in a midwestern university incorporates writing assignments into an intro ductory course in international business. This discussion of course goals and writing projects shows that attention to writing can increase the amount of time students devote to learning course content.

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1980International business: Environments and operations 1976International Business: Environments and Operations 2019Journal of Marketing Education 2016What We Learn from Writing on the Job 1982What We Learn from Writing on the Job 1993Emerging Questions and Research Paradigms in Business Communication Research 1985Redesigning Professional Writing Courses to Meet the Communication Needs of Writers in Business and Industry 1990Student Journal Writing in Marketing Courses

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2012Major Difference: An Examination of Student Writing Performance by Major and It's Implications for Business Communications

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