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A model of consumer web navigational behavior: conceptual development and application · Study

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ArticleA model of consumer web navigational behavior: conceptual development and application

Marie‐Odile Richard2004

Article2004

A model of consumer web navigational behavior: conceptual development and application

Marie‐Odile Richard · Ramdas Chandra

194 citations·0/0 files stored·Journal of Business Research

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Technology Adoption and User Behaviour Digital Marketing and Social Media Consumer Behavior and Marketing Influence

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References

1999Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives 2000Structural equation modeling with AMOS: basic concepts, applications, and programming 1990Flow: the psychology of optimal experience 1991Flow: The Psychology of Optimal Experience 1997The Psychology of Attitudes 1975Beyond boredom and anxiety 1996Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations 1982The need for cognition.

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2009Viral marketing: Motivations to forward online content 2014Why smartphone advertising attracts customers: A model of Web advertising, flow, and personalization 2012Exploring user acceptance of 3D virtual worlds in travel and tourism marketing 2014Examining the drivers and brand performance implications of customer engagement with brands in the social media environment 2009Web aesthetics effects on perceived online service quality and satisfaction in an e-tail environment: The moderating role of purchase task

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Year2004

Typearticle

Published2004-12-03

VenueJournal of Business Research

ISSN-L0148-2963

Languageen

Citations194

Files0 public / 0

ShelfTechnology Adoption and User Behaviour

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doi10.1016/j.jbusres.2004.04.001

openalex_workW1985201491

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2013

Determinants of E-WOM Influence: The Role of Consumers' Internet Experience

2015E-learning continuance: The impact of interactivity and the mediating role of imagery, presence and flow

2016Social Media and Value Creation: The Role of Interaction Satisfaction and Interaction Immersion