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Trends in Magazine Advertorial Use
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Trends in Magazine Advertorial Use (1989)Trends in Magazine Advertorial UseA genre-based exploration of intertextuality and interdiscursivity in advertorial discourse (2020)A genre-based exploration of …Selling their souls to the advertisers? How native advertising degrades the quality of prestige media outlets (2019)Selling their souls to the ad…Are two arguments always better than one? (2016)Are two arguments always bett…Marketing Communication of SMEs Specialized in Cosmetic Industry in Magazines for Women (2015)Marketing Communication of SM…Relations with the media: Who are the main actors in an advertorial production process in Slovenia? (2010)Relations with the media: Who…Spotting the disguises and masquerades (2009)Spotting the disguises and ma…Social movements for global capitalism: the transnational capitalist class in action (1997)Social movements for global c…Essentials of Behavioral Research: Methods and Data Analysis (1984)Beyond Advertising and Publicity: Hybrid Messages and Public Policy Issues (1994)Advertising And Promotion: Integrated Marketing Communications Perspective (1997)News about newspaper advertisers: To what extent can corporate advertising budgets predict editorial uptake and coverage of corporate press releases? (2016)The Myth of Massive Media Impact: Savagings and Salvagings (1986)Cambridge Dictionaries Online (2007)Using communication theory : an introduction to planned communication (2009)The Interpretation of Cultures (1974)Comparing Media Systems (2004)Between a rock and a hard place: Consequences of media clientelism for journalist–politician power relationships in the Western Balkans (2016)Ethical Challenges of Hybrid Editors (2016)The Interpretation of Cultures (2017)The Social System (1951)Production, Power, and World Order: Social Forces in the Making of History (1987)Introduction: epistemic communities and international policy coordination (1992)Elusive Paradise: The Promise and Peril of Global Civil Society (1998)The `Cultural Turn' in Social Theory: Towards a Theory of Cultural Politics (2001)'New Africa', globalisation and the confines of elite reformism: 'Getting the rhetoric right', getting the strategy wrong (2002)Development and validation of brief measures of positive and negative affect: The PANAS scales. (1988)Development and validation of brief measures of positive and negative affect: The PANAS scales. (1988)Marketing management: analysis. planning. implementation and control (2000)The perceived effectiveness of overt versus covert promotions (2019)Do IMC and Ecological Knowledge Drive Value Co-Creation? The New Way to Loyalty in Hospitality (2021)Moving markets towards climate change for sustainable development: Comprehending strategic insights for efficient marketing communication (2024)Psychological Reactance: A Theory of Freedom and Control (1981)The Persuasion Knowledge Model: How People Cope with Persuasion Attempts (1994)Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)“It’s Complicated”: Cognitive Dissonance and the Evolving Relationship Between Editorial and Advertising in US Newsrooms (2020)Non-journalistic competitors of news media brands on Google and YouTube: From solid competition to a liquid media market (2020)The Creation of Branded Content Teams in Spanish News Organizations and Their Implications for Structures, Professional Roles and Ethics (2021)Desire in Language: A Semiotic Approach to Literature and Art (1981)Critical Discourse Analysis: The Critical Study of Language (1995)Critical discourse analysis: The critical study of language (1996)
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  • 1997Social movements for global capitalism: the transnational capitalist class in action223 cited
  • 2010Relations with the media: Who are the main actors in an advertorial production process in Slovenia?27 cited
  • 2016Are two arguments always better than one?25 cited
  • 2020A genre-based exploration of intertextuality and interdiscursivity in advertorial discourse22 cited
  • 2019Selling their souls to the advertisers? How native advertising degrades the quality of prestige media outlets20 cited
  • 2009Spotting the disguises and masquerades16 cited
  • 2015Marketing Communication of SMEs Specialized in Cosmetic Industry in Magazines for Women14 cited

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