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The Effects of the Image Differentiated Positioning Strategy on Airlines Consumer Behavior: An Application of the Schema Theory
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The Effects of the Image Differentiated Positioning Strategy on Airlines Consumer Behavior: An Application of the Schema Theory (2011)The Effects of the Image Differentiated P…Handbook of Social Cognition (2014)Handbook of Social CognitionMarketing management: analysis. planning. implementation and control (2000)Marketing management: analysi…Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments (2000)Assessing the effects of qual…The Psychology of Attitudes (1997)The Psychology of AttitudesTesting Structural Equation Models. (1994)Testing Structural Equation M…Alternative Ways of Assessing Model Fit (1992)Alternative Ways of Assessing…LISREL 7 : a guide to the program and applications (1989)LISREL 7 : a guide to the pro…Structural equation modeling in practice: A review and recommended two-step approach. (1988)Structural equation modeling …On the Evaluation of Structural Equation Models (1988)On the Evaluation of Structur…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…Significance tests and goodness of fit in the analysis of covariance structures. (1980)Significance tests and goodne…Review of Psychometric theory (2nd ed.). (1979)Review of Psychometric theory…Scripts, plans, goals, and understanding : an inquiry into human knowledge structures. By Roger C. Schank and Robert P. Abelson. Hillsdale, NJ: Lawrence Erlbaum Associates, 1977. Pp. 248. (1978)Scripts, plans, goals, and un…Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Belief, Attitude, Intention a…Principles of Marketing (1972)Principles of MarketingThe origins of intelligence in children. (1952)The origins of intelligence i…Structural Model Evaluation and Modification: An Interval Estimation Approach (1990)Fit indices in covariance structure modeling: Sensitivity to underparameterized model misspecification. (1998)Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)Evaluating Goodness-of-Fit Indexes for Testing Measurement Invariance (2002)Construct validity in psychological tests. (1955)The Commitment-Trust Theory of Relationship Marketing (1994)PLS-SEM: Indeed a Silver Bullet (2011)A Reliability Coefficient for Maximum Likelihood Factor Analysis (1973)Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)Implicit social cognition: Attitudes, self-esteem, and stereotypes. (1995)International Norm Dynamics and Political Change (1998)Role congruity theory of prejudice toward female leaders. (2002)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)The theory of planned behavior (1991)Motivation reconsidered: The concept of competence. (1959)Basic objects in natural categories (1976)On seeing human: A three-factor theory of anthropomorphism. (2007)When to use and how to report the results of PLS-SEM (2018)PSYCHOLOGICAL, EMPOWERMENT IN THE WORKPLACE: DIMENSIONS, MEASUREMENT AND VALIDATION. (1995)An assessment of the use of partial least squares structural equation modeling in marketing research (2011)Job demands, job resources, and their relationship with burnout and engagement: a multi‐sample study (2004)Sensitivity of Goodness of Fit Indexes to Lack of Measurement Invariance (2007)
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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
  • 1988Structural equation modeling in practice: A review and recommended two-step approach.41,858 cited
  • 1975Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research36,736 cited
  • 1992Alternative Ways of Assessing Model Fit27,192 cited
  • 1988On the Evaluation of Structural Equation Models26,139 cited
  • 1980Significance tests and goodness of fit in the analysis of covariance structures.19,061 cited
  • 1994Testing Structural Equation Models.14,120 cited
  • 1979Review of Psychometric theory (2nd ed.).11,425 cited
  • 1952The origins of intelligence in children.10,676 cited
  • 1997The Psychology of Attitudes7,143 cited
  • 2000Marketing management: analysis. planning. implementation and control6,649 cited
  • 2000Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments6,398 cited
  • 1972Principles of Marketing5,587 cited
  • 2014Handbook of Social Cognition4,154 cited
  • 1989LISREL 7 : a guide to the program and applications3,777 cited

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  • 1978Scripts, plans, goals, and understanding : an inquiry into human knowledge structures. By Roger C. Schank and Robert P. Abelson. Hillsdale, NJ: Lawrence Erlbaum Associates, 1977. Pp. 248.3,054 cited
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