A model intended to explain the incidence of plagiarism among undergraduates in the Business Studies department of a post‐1992 university was constructed and tested on a sample of 249 students completing Business Studies units at a post‐1992 university in Greater London. It was hypothesised that the occurrence of plagiarism could be predicted via three attitudinal considerations (individual perceptions of the ethicality of the practice, fear of penalties if caught and fear of failing a degree); two personal traits (goal orientation and academic integration), and three situational factors (financial, current grades achieved, and how strictly lecturing staff enforced anti‐plagiarism rules). Proposals concerning possible inter‐relations and interactions among these variables were also formulated and assessed.
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