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Incorporating price, advertising and distribution in diffusion models of innovation: Some theoretical and empirical results
16 references·0 citing·29 second hop
Incorporating price, advertising and distribution in diffusion models of innovation: Some theoretical and empirical results (1996)Incorporating price, advertising and dist…Why the Bass Model Fits without Decision Variables (1994)Why the Bass Model Fits witho…New Product Diffusion Models in Marketing: A Review and Directions for Research (1991)New Product Diffusion Models …New Product Diffusion Models in Marketing: A Review and Directions for Research (1990)New Product Diffusion Models …Technical Note—Nonlinear Least Squares Estimation of New Product Diffusion Models (1986)Technical Note—Nonlinear Leas…A Propositional Inventory for New Diffusion Research (1985)A Propositional Inventory for…A New Product Adoption Model with Price, Advertising, and Uncertainty (1985)A New Product Adoption Model …Advertising and the Diffusion of New Products (1983)Advertising and the Diffusion…The Relationship Between Diffusion Rates, Experience Curves, and Demand Elasticities for Consumer Durable Technological Innovations (1980)The Relationship Between Diff…The Economics of Information (1976)The Economics of InformationOptimal Advertising Policy Under Dynamic Conditions (1976)Optimal Advertising Policy Un…Optimal Advertising and Optimal Quality (1976)Optimal Advertising and Optim…A New Product Growth Model for Consumer Durables (1976)A New Product Growth Model fo…Dynamic Price Models for New-Product Planning (1975)Dynamic Price Models for New-…A New Product Growth for Model Consumer Durables (1969)A New Product Growth for Mode…Optimal Advertising Policy under Dynamic Conditions (1962)Optimal Advertising Policy un…The Economics of Information (1961)The Economics of InformationInnovation characteristics and innovation adoption-implementation: A meta-analysis of findings (1982)Models of technology diffusion (2000)Electronic word-of-mouth in hospitality and tourism management (2007)Exploring the value of online product reviews in forecasting sales: The case of motion pictures (2007)A New Product Growth for Model Consumer Durables (2004)Modelling and forecasting the diffusion of innovation – A 25-year review (2006)Agent-based simulation of innovation diffusion: a review (2011)Diffusion of nuclear energy in some developing countries (2013)The Strength of Weak Ties (1973)An Information Processing Theory of Consumer Choice (1979)Organizational innovation adoption: a multi-level framework of determinants and opportunities for future research (2002)Research on Innovation: A Review and Agenda for Marketing Science (2006)Diffusion of Innovation (2015)Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations (1996)Signaling in Retrospect and the Informational Structure of Markets (2002)Neoliberalism, higher education and the knowledge economy: from the free market to knowledge capitalism (2005)Asset Stock Accumulation and Sustainability of Competitive Advantage (1989)An Evaluation Cost Model of Consideration Sets (1990)1. On the Concept of Health Capital and the Demand for Health (2017)Using Online Conversations to Study Word-of-Mouth Communication (2004)What Makes Online Content Viral? (2011)The Categorical Imperative: Securities Analysts and the Illegitimacy Discount (1999)The Contributions of the Economics of Information to Twentieth Century Economics (2000)What Makes a Helpful Online Review? A Study of Customer Reviews on Amazon.Com1 (2010)Word of mouth: understanding and managing referral marketing (1998)Quantifying Long-Term Scientific Impact (2013)Innovation Diffusion and New Product Growth Models in Marketing (1979)Understanding the Impact of Synergy in Multimedia Communications (2003)Chapter 28 The Economic Analysis of Advertising (2007)
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References

  • 1969A New Product Growth for Model Consumer Durables5,999 cited
  • 1961The Economics of Information5,253 cited
  • 1976A New Product Growth Model for Consumer Durables3,948 cited
  • 1976The Economics of Information3,287 cited
  • 1991New Product Diffusion Models in Marketing: A Review and Directions for Research2,090 cited
  • 1985A Propositional Inventory for New Diffusion Research1,209 cited
  • 1962Optimal Advertising Policy under Dynamic Conditions1,032 cited
  • 1990New Product Diffusion Models in Marketing: A Review and Directions for Research915 cited
  • 1976Optimal Advertising Policy Under Dynamic Conditions907 cited
  • 1994Why the Bass Model Fits without Decision Variables841 cited
  • 1976Optimal Advertising and Optimal Quality724 cited
  • 1975Dynamic Price Models for New-Product Planning568 cited
  • 1985A New Product Adoption Model with Price, Advertising, and Uncertainty516 cited
  • 1983Advertising and the Diffusion of New Products454 cited
  • 1986Technical Note—Nonlinear Least Squares Estimation of New Product Diffusion Models430 cited
  • 1980The Relationship Between Diffusion Rates, Experience Curves, and Demand Elasticities for Consumer Durable Technological Innovations

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