Measuring the Success of Social Software Adoption in the Firm

Abstract

Recently, the use of social software has gained enormous popularity in many organizations. However, despite its development from a trend topic to a well established technology, there is little theoretical study on how to measure the success of this kind of information system. Allowing for the unique characteristics of social software, the author assumes that existing IS success models are not applicable to social software without modifications. Therefore, this article aims to develop a model for measuring social software success, which is based on theoretic foundations and the findings of a multiple case study. Results show that existing models are not able to represent all dimensions which are relevant in this context. Especially social aspects related to the organization and the people within have to be taken into account.

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