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Market orientation among small Korean exporters · Study

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ArticleMarket orientation among small Korean exporters

Yung‐Chul Kwon2000

Article2000

Market orientation among small Korean exporters

Yung‐Chul Kwon · Michael Y. Hu

99 citations·0/0 files stored·International Business Review

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International Business and FDI Marketing and Advertising Strategies Innovation and Knowledge Management

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References

1990The Effect of a Market Orientation on Business Profitability 1990Market Orientation: The Construct, Research Propositions, and Managerial Implications 1993Market Orientation: Antecedents and Consequences 1994The Capabilities of Market-Driven Organizations 1990The Effect of a Market Orientation on Business Profitability 2012The Practice of Management 1994Does Competitive Environment Moderate the Market Orientation-Performance Relationship?1993MARKOR: A Measure of Market Orientation

Cited by

2007Distance, dependence and diversity of markets: effects on market orientation 2005Market Orientation and Management Practices in Ghanaian Firms: Revisiting the Jaworski and Kohli Framework 2017A Review of Global Competitiveness Research: Past Advances and Future Directions 2013On the Consequences of Market Orientation across Varied Environmental Dynamism and Competitive Intensity Levels 2007Is market orientation affected by the product life cycle?

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2000The Antecedents and Consequences of Market Orientation in Australiaarticle · 10 shared references 2006Market orientation and performance: An empirical investigation in the retail industry in Greecearticle · 10 shared references 2004The 2004 AMA Definition of Marketing and Its Relationship to a Market Orientation: An Extension of Cooke, Rayburn, & Abercrombie (1992)article · 10 shared references 2005Learning orientation and market orientationarticle · 9 shared references 2007Market orientation, knowledge-related resources and firm performancearticle · 9 shared references 1998Market orientation and dimensions of strategic orientationarticle · 9 shared references

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Year2000

Typearticle

Published2000-02-01

VenueInternational Business Review

ISSN-L0969-5931

Languageen

Citations99

Files0 public / 0

ShelfInternational Business and FDI

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doi10.1016/s0969-5931(99)00029-3

openalex_workW1994321402

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2019

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