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An Intermagazine Analysis of Factors in Advertisement Readership
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An Intermagazine Analysis of Factors in Advertisement Readership (1974)An Intermagazine Analysis of Factors in A…Cost Effectiveness of Advertising (1985)Cost Effectiveness of Adverti…Fields of applied psychology (1964)Form versus Content in Predicting Starch Scores (1980)The Effectiveness of Industrial Print Advertisements across Product Categories (1980)
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  • 1985Cost Effectiveness of Advertising5 cited

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