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Advertising, Concentration and Competition · Study

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ArticleAdvertising, Concentration and Competition

C. J. Sutton1974

Article1974

Advertising, Concentration and Competition

63 citations·0/0 files stored·The Economic Journal

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Merger and Competition Analysis Consumer Market Behavior and Pricing Firm Innovation and Growth

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References

1957Barriers to New Competition 1967Advertising Market Structure and Performance 1964Advertising and Competition 1950The Economic Aspects of Advertising 1966Seller Concentration, Barriers to Entry, and Rates of Return in Thirty Industries, 1950-1960 1971Advertising and Market Concentration 1968Concentration, Barriers to Entry and Rates of Return 1949A Statistical Analysis of Advertising Expenditure and the Revenue of the Press.

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Papers that cite the same references — the relational fallback while embeddings are still backfilling.

1981ADVERTISING AND THE PROPENSITY TO CONSUME*article · 6 shared references 1971Advertising and Market Concentrationarticle · 5 shared references 2003The Role of Advertising in Commercial Bankingpreprint · 5 shared references 1982Stochastic-Dynamic Limiting Pricing: An Empirical Testarticle · 4 shared references 1974Informative and Goodwill Advertisingarticle · 4 shared references 1971Advertising and Profitabilityarticle · 4 shared references

Details

Year1974

Typearticle

Published1974-03-01

VenueThe Economic Journal

ISSN-L0013-0133

Languageen

Citations63

Files0 public / 0

ShelfMerger and Competition Analysis

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doi10.2307/2230483

openalex_workW1994614666

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