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Marketing: Principles and Methods · Study

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ArticleMarketing: Principles and Methods

Paul H. Nystrom1952

Article1952

Marketing: Principles and Methods

Paul H. Nystrom · Charles F. Phillips · Delbert J. Duncan

23 citations·0/0 files stored·Journal of Marketing

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Marketing and Advertising Strategies Digital Marketing and Social Media Consumer Behavior and Marketing Influence

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2011Emerging approaches to retail outlet management 2015A study on restaurant brand and consumer behavior–An example of catering industry in Taiwan

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Year1952

Typearticle

Published1952-10-01

VenueJournal of Marketing

ISSN-L0022-2429

Languageen

Citations23

Files0 public / 0

ShelfMarketing and Advertising Strategies

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doi10.2307/1248060

openalex_workW1995695926

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