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"All Things to All Men": The Commercial Traveler and the Rise of Modern Salesmanship
0 references·4 citing·14 second hop
"All Things to All Men": The Commercial Traveler and the Rise of Modern Salesmanship (1993)"All Things to All Men": The Commercial T…Relational marketing throughout the history of commercial exchange: Blind spots in marketing’s origin story (2020)Relational marketing througho…Exchange Cards: Advertising, Album Making, and the Commodification of Sentiment in the Gilded Age (2017)Exchange Cards: Advertising, …A Brief History of Advertising in America (2010)A Brief History of Advertisin…IBM's Early Adaptation to Cold War Markets: Cuthbert Hurd and His Applied Science Field Men (2002)IBM's Early Adaptation to Col…The hidden persuaders (1962)The History and Development of Advertising (2000)Faux Activism in Recent Female-Empowering Advertising (2015)The Toadstool Millionaires: A Social History of Patent Medicines in America before Federal Regulation (2015)Accreditation Effect on Quality of Education at Business Schools (2018)Institutionalization and Structuration: Studying the Links between Action and Institution (1997)Bringing Work Back In (2001)The Sources of Innovation (2007)Separate Spheres, Female Worlds, Woman's Place: The Rhetoric of Women's History (1988)Cultural excursions: marketing appetites and cultural tastes in modern America (1991)Huck's raft: a history of American childhood (2005)An Inquiry into the Nature and Causes of the Wealth of Nations (1776)Competitive Strategy: Techniques for Analyzing Industries and Competitors (1980)The Commitment-Trust Theory of Relationship Marketing (1994)
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  • 2010A Brief History of Advertising in America20 cited
  • 2017Exchange Cards: Advertising, Album Making, and the Commodification of Sentiment in the Gilded Age13 cited
  • 2020Relational marketing throughout the history of commercial exchange: Blind spots in marketing’s origin story12 cited
  • 2002IBM's Early Adaptation to Cold War Markets: Cuthbert Hurd and His Applied Science Field Men7 cited

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