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Interrelationships and distinct effects of internal reference prices on perceived expensiveness and demand
16 references·16 citing·40 second hopsampled
Interrelationships and distinct effects of internal reference prices on perceived expensiveness and demand (2003)Interrelationships and distinct effects o…Advances in Consumer Research (2025)Advances in Consumer ResearchMental Accounting and Consumer Choice (2008)Mental Accounting and Consume…The Causes of Preference Reversal (2006)The Causes of Preference Reve…Fairness as a Constraint on Profit Seeking: Entitlements in the Market (2000)Fairness as a Constraint on P…Perceptions of Price Unfairness: Antecedents and Consequences (1999)Perceptions of Price Unfairne…JUDGMENT AND DECISION MAKING (1998)JUDGMENT AND DECISION MAKINGA Comparative Analysis of Reference Price Models (1997)A Comparative Analysis of Ref…Empirical Generalizations from Reference Price Research (1995)Empirical Generalizations fro…An Empirical Analysis of Latitude of Price Acceptance in Consumer Package Goods (1994)An Empirical Analysis of Lati…Advances in Consumer Research (1992)Advances in Consumer ResearchA Price Expectations Model of Customer Brand Choice (1990)A Price Expectations Model of…The Effect of Plausible and Exaggerated Reference Prices on Consumer Perceptions and Price Search (1988)The Effect of Plausible and E…Contingent weighting in judgment and choice. (1988)Contingent weighting in judgm…A Reference Price Model of Brand Choice for Frequently Purchased Products (1986)A Reference Price Model of Br…Mental Accounting and Consumer Choice (1985)Mental Accounting and Consume…Mental Accounting and Consumer Choice / Теория ментального учета и потребительский выбор (1985)Mental Accounting and Consume…Exploring the role of spotlight effect in pay‐what‐you‐want (PWYW) pricing—An anchoring and adjustment perspective (2021)Exploring the role of spotlig…Contextual differences in the moderating effects of price consciousness and social desirability in pay-what-you-want (PWYW) pricing (2021)Contextual differences in the…Large Online Product Catalog Space Indicates High Store Price: Understanding Customers’ Overgeneralization and Illogical Inference (2019)Large Online Product Catalog …Interactive effects of situational and enduring involvement with perceived crowding and time pressure in pay-what-you-want (PWYW) pricing (2019)Interactive effects of situat…Exploring the interactions among external reference price, social visibility and purchase motivation in pay-what-you-want pricing (2016)Exploring the interactions am…Antecedents, outcomes, and mediating role of internal reference prices in pay-what-you-want (PWYW) pricing (2016)Antecedents, outcomes, and me…An insight into pay-what-you-want pricing (2015)An insight into pay-what-you-…Consumer purchase intentions for green products: Mediating role of WTP and moderating effects of framing (2014)Consumer purchase intentions …How valuable is a well‐crafted design and name brand?: Recognition and willingness to pay (2011)How valuable is a well‐crafte…Consumer perceptions of monetary and non-monetary introductory promotions for new products (2011)Consumer perceptions of monet…Pricing strategy and the formation and evolution of reference price perceptions in new product categories (2010)Pricing strategy and the form…Moderating effects in consumers' perceptions of price unfairness (2010)Moderating effects in consume…How price increases affect future purchases: The role of mental budgeting, income, and framing (2009)How price increases affect fu…Price knowledge structures relating to grocery products (2008)Price knowledge structures re…Measuring reference price perceptions for new product categories: which measure is best? (2007)Measuring reference price per…Antecedents to consumer reference price orientation: an exploratory investigation (2007)Antecedents to consumer refer…The Market for "Lemons": Quality Uncertainty and the Market Mechanism (1970)Toward a positive theory of consumer choice (1980)Prospect theory: An analysis of decision under risk (1988)Status quo bias in decision making (1988)Loss Aversion in Riskless Choice: A Reference-Dependent Model (1991)A Theory of Fairness, Competition, and Cooperation (1999)A Probabilistic Choice Model for Market Segmentation and Elasticity Structure (1989)Determining Where to Shop: Fixed and Variable Costs of Shopping (1998)The Theoretical Underpinnings of Customer Asset Management: A Framework and Propositions for Future Research (2004)Reference Price Research: Review and Propositions (2005)Judgment under Uncertainty: Heuristics and Biases (1975)Regret Theory: An Alternative Theory of Rational Choice Under Uncertainty (1982)Norm theory: Comparing reality to its alternatives. 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(2003)Labor Supply of New York City Cabdrivers: One Day at a Time (1997)Are Investors Reluctant to Realize Their Losses? (1998)Investor Psychology and Asset Pricing (2001)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Bibliometric Methods in Management and Organization (2014)Instructional manipulation checks: Detecting satisficing to increase statistical power (2009)Choosing the Right Words (1995)Helping Crisis Managers Protect Reputational Assets (2002)Building Understanding of the Domain of Consumer Vulnerability (2005)
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References

  • 2025Advances in Consumer Research13,264 cited
  • 1985Mental Accounting and Consumer Choice4,875 cited
  • 2008Mental Accounting and Consumer Choice3,415 cited
  • 2000Fairness as a Constraint on Profit Seeking: Entitlements in the Market3,159 cited
  • 1992Advances in Consumer Research2,863 cited
  • 1988Contingent weighting in judgment and choice.1,585 cited
  • 1985Mental Accounting and Consumer Choice / Теория ментального учета и потребительский выбор1,250 cited
  • 1999Perceptions of Price Unfairness: Antecedents and Consequences941 cited
  • 1986A Reference Price Model of Brand Choice for Frequently Purchased Products934 cited
  • 1995Empirical Generalizations from Reference Price Research793 cited
  • 2006The Causes of Preference Reversal752 cited
  • 1988The Effect of Plausible and Exaggerated Reference Prices on Consumer Perceptions and Price Search489 cited
  • 1997A Comparative Analysis of Reference Price Models475 cited
  • 1994An Empirical Analysis of Latitude of Price Acceptance in Consumer Package Goods448 cited
  • 1990A Price Expectations Model of Customer Brand Choice439 cited
  • 1998

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JUDGMENT AND DECISION MAKING
317 cited

Cited by

  • 2009How price increases affect future purchases: The role of mental budgeting, income, and framing53 cited
  • 2010Pricing strategy and the formation and evolution of reference price perceptions in new product categories53 cited
  • 2016Exploring the interactions among external reference price, social visibility and purchase motivation in pay-what-you-want pricing52 cited
  • 2011Consumer perceptions of monetary and non-monetary introductory promotions for new products51 cited
  • 2016Antecedents, outcomes, and mediating role of internal reference prices in pay-what-you-want (PWYW) pricing49 cited
  • 2019Interactive effects of situational and enduring involvement with perceived crowding and time pressure in pay-what-you-want (PWYW) pricing46 cited
  • 2011How valuable is a well‐crafted design and name brand?: Recognition and willingness to pay41 cited
  • 2014Consumer purchase intentions for green products: Mediating role of WTP and moderating effects of framing38 cited
  • 2021Exploring the role of spotlight effect in pay‐what‐you‐want (PWYW) pricing—An anchoring and adjustment perspective36 cited
  • 2015An insight into pay-what-you-want pricing34 cited
  • 2010Moderating effects in consumers' perceptions of price unfairness34 cited
  • 2007Measuring reference price perceptions for new product categories: which measure is best?26 cited
  • 2008Price knowledge structures relating to grocery products24 cited
  • 2007Antecedents to consumer reference price orientation: an exploratory investigation22 cited
  • 2019Large Online Product Catalog Space Indicates High Store Price: Understanding Customers’ Overgeneralization and Illogical Inference21 cited
  • 2021Contextual differences in the moderating effects of price consciousness and social desirability in pay-what-you-want (PWYW) pricing20 cited