this work references cited by second hopReferences
- 1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity15,244 cited
- 1988Possessions and the Extended Self9,145 cited
- 1979Conceiving the self5,888 cited
- 1982Hedonic Consumption: Emerging Concepts, Methods and Propositions5,649 cited
- 2016Building Theories from Case Study Research4,161 cited
- 1982Self-Concept in Consumer Behavior: A Critical Review3,725 cited
- 1986Culture and Consumption: A Theoretical Account of the Structure and Movement of the Cultural Meaning of Consumer Goods2,879 cited
- 2004Measuring perceptions of brand luxury1,575 cited
- 1983The Role of Products as Social Stimuli: A Symbolic Interactionism Perspective1,412 cited
- 1991Social Comparison and the Idealized Images of Advertising961 cited
- 1967Consumer Self-Concept, Symbolism and Market Behavior: A Theoretical Approach896 cited
- 2002Social identity as a useful perspective for self‐concept–based consumer research393 cited
- 1981A Scale to Measure Self-Concepts, Person Concepts, and Product Concepts384 cited
- 2005Extended Self and Possessions in the Workplace321 cited
- 1971Self-Concept and Brand Preference225 cited
Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work