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ArticleGenetic algorithm segmentation in partial least squares structural equation modeling

Christian M. Ringle2013

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Articlegreen2013

Genetic algorithm segmentation in partial least squares structural equation modeling

Christian M. Ringle · Marko Sarstedt · Rainer Schlittgen

177 citations·0/0 files stored·OR Spectrum

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Customer churn and segmentation Psychometric Methodologies and Testing Bayesian Methods and Mixture Models

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References

2011PLS-SEM: Indeed a Silver Bullet 2009\nThe use of partial least squares path modeling in international marketing 2011An assessment of the use of partial least squares structural equation modeling in marketing research 2003A Partial Least Squares Latent Variable Modeling Approach for Measuring Interaction Effects: Results from a Monte Carlo Simulation Study and an Electronic-Mail Emotion/Adoption Study 2013Partial Least Squares Structural Equation Modeling: Rigorous Applications, Better Results and Higher Acceptance 2009How to Write Up and Report PLS Analyses 1996The American Customer Satisfaction Index: Nature, Purpose, and Findings 1982Two Structural Equation Models: LISREL and PLS Applied to Consumer Exit-Voice Theory

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2021The combined use of symmetric and asymmetric approaches: partial least squares-structural equation modeling and fuzzy-set qualitative comparative analysis 2018Prediction‐Oriented Model Selection in Partial Least Squares Path Modeling 2016Prediction-oriented modeling in business research by means of PLS path modeling: Introduction to a JBR special section 2016Identifying and treating unobserved heterogeneity with FIMIX-PLS

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Year2013

Typearticle

Published2013-03-28

VenueOR Spectrum

ISSN-L0171-6468

Languageen

Citations177

Files0 public / 0

ShelfCustomer churn and segmentation

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doi10.1007/s00291-013-0320-0

openalex_workW1999371986

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