Teenage Drinking: Does Advertising Make a Difference?

Charles K. Atkin · John E. Hocking · Martin Paul Block

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Media Influence and Health Substance Abuse Treatment and Outcomes Smoking Behavior and Cessation

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Charles Atkin, John Hocking, Martin Block; Teenage Drinking: Does Advertising Make a Difference?, Journal of Communication, Volume 34, Issue 2, 1 June 1984

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1978Social Learning Theory.

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2017The Impact of Social Media Influencers on Purchase Intention and the Mediation Effect of Customer Attitude 2001Abstract 1991Children, adolescents, and television 2005Alcohol Marketing and Young People's Drinking: A Review of the Research 2002The Prevention of Gambling Problems in Youth: A Conceptual Framework 1994Effects of interpretations of televised alcohol portrayals on children's alcohol beliefs 2000The Role of Interpretation Processes and Parental Discussion in the Media's Effects on Adolescents' Use of Alcohol 1994Alcohol in the mass media and drinking by adolescents: a longitudinal study

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