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easyJet® pricing strategy: Should low-fare airlines offer last-minute deals? · Study

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ArticleeasyJet® pricing strategy: Should low-fare airlines offer last-minute deals?

Oded Koenigsberg2008

Article2008

easyJet® pricing strategy: Should low-fare airlines offer last-minute deals?

Oded Koenigsberg · Eitan Muller · Naufel J. Vilcassim

56 citations·0/0 files stored·Quantitative Marketing and Economics

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Aviation Industry Analysis and Trends Supply Chain and Inventory Management Consumer Market Behavior and Pricing

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References

2004The Theory and Practice of Revenue Management 1994Optimal Dynamic Pricing of Inventories with Stochastic Demand over Finite Horizons 2003Dynamic Pricing in the Presence of Inventory Considerations: Research Overview, Current Practices, and Future Directions 1999Revenue Management: Research Overview and Prospects 1994Competition and Price Dispersion in the U.S. Airline Industry 1997A Multiproduct Dynamic Pricing Problem and Its Applications to Network Yield Management 2008Strategic Capacity Rationing to Induce Early Purchases 1998Advance‐Purchase Discounts and Price Discrimination in Competitive Markets

Cited by

2009Has Ryanair's pricing strategy changed over time? An empirical analysis of its 2006–2007 flights 2011Improving Airline Revenues with Variable Opaque Products: “Blind Booking” at Germanwings 2011THE IMPACT OF MERGERS ON FARES STRUCTURE: EVIDENCE FROM EUROPEAN LOW‐COST AIRLINES 2021Dynamic pricing and revenues of Airbnb listings: Estimating heterogeneous causal effects 2016Optimal decisions for sellers considering valuation bias and strategic consumer reactions

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Details

Year2008

Typearticle

Published2008-01-16

VenueQuantitative Marketing and Economics

ISSN-L1570-7156

Languageen

Citations56

Files0 public / 0

ShelfAviation Industry Analysis and Trends

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doi10.1007/s11129-007-9036-2

openalex_workW2000762160

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2020A bibliometric analysis of revenue management in airline industry

2009Selling to Strategic Customers: Opaque Selling Strategies

2020Partial refunds as a strategic price commitment device in advance selling in a service industry