Writing About Women: An Examination of How Content for Women Is Determined in Newspapers

Abstract

This study examines how news producers determine content that particularly interests women readers, along with how community- and organizational-level factors may influence those depictions. A Web survey of 145 newspaper editors and reporters found that newspapers that focus on enterprise reporting also subscribe to the importance of content for women, as do newspapers with editors who believe that women's topics are important to readers. Implications for the findings are discussed.

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