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Predictors of Exposure From an Antimarijuana Media Campaign: Outcome Research Assessing Sensation Seeking Targeting
16 references·5 citing·43 second hop
Predictors of Exposure From an Antimarijuana Media Campaign: Outcome Research Assessing Sensation Seeking Targeting (2002)Predictors of Exposure From an Antimariju…The Handbook of Communication Science (2010)The Handbook of Communication…Theory and Method in Health Audience Segmentation (1996)Theory and Method in Health A…Influences of Sensation Seeking, Message Sensation Value, and Program Context on Effectiveness of Anticocaine Public Service Announcements (1995)Influences of Sensation Seeki…Behavioral Expressions and Biosocial Bases of Sensation Seeking (1994)Behavioral Expressions and Bi…Who Gets the News? Alternative Measures of News Reception and Their Implications for Research (1993)Who Gets the News? Alternativ…Messages Received: The Political Impact of Media Exposure (1993)Messages Received: The Politi…Cultivation Theory and Research. (1993)Cultivation Theory and Resear…Attitude–Behavior Relations: A Meta-Analysis of Attitudinal Relevance and Topic (1993)Attitude–Behavior Relations: …Designing Health Communication Campaigns: What Works? (1992)Designing Health Communicatio…Influence of sensation seeking on general deviance and specific problem behaviors from adolescence to young adulthood. (1991)Influence of sensation seekin…The Main Source: Learning from Television News (1986)The Main Source: Learning fro…Measurement and Effects of Attention to Media News (1986)Measurement and Effects of At…Understanding Attitudes and Predicting Social Behavior (1980)Understanding Attitudes and P…The “Scary World” of the Nonviewer and Other Anomalies (1980)The “Scary World” of the Nonv…Sensation Seeking : Beyond the Optimal Level of Arousal (1979)Sensation Seeking : Beyond th…Sensation seeking in England and America: Cross-cultural, age, and sex comparisons. 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References

  • 1980Understanding Attitudes and Predicting Social Behavior25,805 cited
  • 1979Sensation Seeking : Beyond the Optimal Level of Arousal2,706 cited
  • 1994Behavioral Expressions and Biosocial Bases of Sensation Seeking2,674 cited
  • 1978Sensation seeking in England and America: Cross-cultural, age, and sex comparisons.1,904 cited
  • 2010The Handbook of Communication Science1,279 cited
  • 1993Messages Received: The Political Impact of Media Exposure725 cited
  • 1993Who Gets the News? Alternative Measures of News Reception and Their Implications for Research708 cited
  • 1986Measurement and Effects of Attention to Media News494 cited
  • 1996Theory and Method in Health Audience Segmentation407 cited
  • 1993Attitude–Behavior Relations: A Meta-Analysis of Attitudinal Relevance and Topic355 cited
  • 1986The Main Source: Learning from Television News303 cited
  • 1980The “Scary World” of the Nonviewer and Other Anomalies266 cited
  • 1992Designing Health Communication Campaigns: What Works?263 cited
  • 1991Influence of sensation seeking on general deviance and specific problem behaviors from adolescence to young adulthood.259 cited
  • 1993Cultivation Theory and Research.

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254 cited
  • 1995Influences of Sensation Seeking, Message Sensation Value, and Program Context on Effectiveness of Anticocaine Public Service Announcements133 cited
  • Cited by

    • 2014Conceptual, Empirical, and Practical Issues in Developing Valid Measures of Public Communication Campaign Exposure80 cited
    • 2003Mass Media Strategies Targeting High Sensation Seekers: What Works and Why36 cited
    • 2002Sensation seeking as a moderator of the processing of anti‐heroin PSAs29 cited
    • 2013A Multilevel Analysis of Antimarijuana Public Service Announcement Effectiveness28 cited
    • 2006Evaluation of a teen dating violence social marketing campaign: Lessons learned when the null hypothesis was accepted24 cited