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ICT, IMC, and Brand Equity in High-Quality Hotels of Dalmatia: An Analysis From Guest Perceptions

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References

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1998Issues and opinion on structural equation modeling4,577 cited
1991

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Managing Brand Equity

3,818 cited

1994SERVPERF versus SERVQUAL: Reconciling Performance-Based and Perceptions-Minus-Expectations Measurement of Service Quality3,139 cited

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