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Market Overreaction to Product Recall Revisited—The Case of Firestone Tires and the Ford Explorer
7 references·16 citing·40 second hop
Market Overreaction to Product Recall Revisited—The Case of Firestone Tires and the Ford Explorer (2004)Market Overreaction to Product Recall Rev…The Econometrics of Financial Markets (2012)The Econometrics of Financial…The Econometrics of Financial Markets (1997)The Econometrics of Financial…The Tylenol Incident, Ensuing Regulation, and Stock Prices (1992)The Tylenol Incident, Ensuing…Using daily stock returns (1985)Using daily stock returnsThe Impact of Product Recalls on the Wealth of Sellers (1985)The Impact of Product Recalls…On corporate governance (1983)On corporate governanceMeasuring security price performance (1980)Measuring security price perf…The impact of product recall on advertising decisions and firm profit while envisioning crisis or being hazard myopic (2020)The impact of product recall …The effect of subscription-based direct-to-consumer channel additions on firm value (2020)The effect of subscription-ba…A Strategic Model for Sustainable Business Policy Development (2020)A Strategic Model for Sustain…Product recalls, corporate social responsibility, and firm value: Evidence from the Chinese food industry (2018)Product recalls, corporate so…How brand concept affects consumer response to product recalls: A longitudinal study in the U.S. auto industry (2018)How brand concept affects con…The organizational infrastructure of continuous improvement – an empirical analysis (2016)The organizational infrastruc…How emerging market investors' value competitors' customer equity: Brand crisis spillover in China (2016)How emerging market investors…The effect of a toy industry product recall announcement on shareholder wealth (2015)The effect of a toy industry …The effect on stockholder wealth of product recalls and government action: The case of Toyota's accelerator pedal recall (2014)The effect on stockholder wea…Socially Responsible Practices: An Exploratory Study on Scale Development using Stakeholder Theory (2014)Socially Responsible Practice…Stock Price and Analyst Earnings Forecast around Product Recall Announcements (2013)Stock Price and Analyst Earni…Assessing Brand Equity Through Add-on Sales (2013)Assessing Brand Equity Throug…Branding and Firm Value (2012)Branding and Firm ValueProduct recall, brand equity, and future choice (2011)Product recall, brand equity,…Toy Recalls and China: Emotion vs. Evidence (2008)Toy Recalls and China: Emotio…A review of the application of event studies in marketing (2007)A review of the application o…A Paradigm for Developing Better Measures of Marketing Constructs (1979)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Common method biases in behavioral research: A critical review of the literature and recommended remedies. 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References

  • 1985Using daily stock returns6,497 cited
  • 2012The Econometrics of Financial Markets5,875 cited
  • 1997The Econometrics of Financial Markets5,007 cited
  • 1980Measuring security price performance3,330 cited
  • 1983On corporate governance961 cited
  • 1985The Impact of Product Recalls on the Wealth of Sellers641 cited
  • 1992The Tylenol Incident, Ensuing Regulation, and Stock Prices113 cited

Cited by

  • 2008Toy Recalls and China: Emotion vs. Evidence94 cited
  • 2014Socially Responsible Practices: An Exploratory Study on Scale Development using Stakeholder Theory80 cited
  • 2018Product recalls, corporate social responsibility, and firm value: Evidence from the Chinese food industry76 cited
  • 2007A review of the application of event studies in marketing75 cited
  • 2016The organizational infrastructure of continuous improvement – an empirical analysis55 cited
  • 2015The effect of a toy industry product recall announcement on shareholder wealth49 cited
  • 2016How emerging market investors' value competitors' customer equity: Brand crisis spillover in China41 cited
  • 2011Product recall, brand equity, and future choice

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37 cited
  • 2018How brand concept affects consumer response to product recalls: A longitudinal study in the U.S. auto industry35 cited
  • 2020The impact of product recall on advertising decisions and firm profit while envisioning crisis or being hazard myopic35 cited
  • 2020A Strategic Model for Sustainable Business Policy Development33 cited
  • 2013Stock Price and Analyst Earnings Forecast around Product Recall Announcements30 cited
  • 2012Branding and Firm Value28 cited
  • 2020The effect of subscription-based direct-to-consumer channel additions on firm value25 cited
  • 2014The effect on stockholder wealth of product recalls and government action: The case of Toyota's accelerator pedal recall24 cited
  • 2013Assessing Brand Equity Through Add-on Sales18 cited