U.S. Television Programs in the International Market: Unfair Pricing?

Colin G. Hoskins · Rolf Mirus · William W. Rozeboom

49 citations0/0 files storedJournal of Communication

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Cinema and Media Studies Global trade and economics Merger and Competition Analysis

Abstract

A microeconomic analysis demonstrates that the low level of prices charged by the United States when exporting expensive-to-produce drama is attributable to the low incremental cost of supplying additional copies of programs to other countries rather than to “damping” or any other unfair pricing practice.

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2019Communication and Cultural Domination 1988Reasons for the US dominance of the international trade in television programmes 1979The Demonstration of Power: Violence Profile No. 10 1978The Media are American.1987On national identity: some conceptions and misconceptions criticized 1984The International Flow of Television Programs 1986Patterns of Involvement in Television Fiction: A Comparative Analysis 1975World Broadcasting Systems: A Comparative Analysis

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