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Customer segmentation revisited: The case of the airline industry · Study

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ArticleCustomer segmentation revisited: The case of the airline industry

Thorsten Teichert2007

OA

Articlebronze2007

Customer segmentation revisited: The case of the airline industry

Thorsten Teichert · Edlira Shehu · Iwan von Wartburg

197 citations·0/0 files stored·Transportation Research Part A Policy and Practice

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Customer churn and segmentation Aviation Industry Analysis and Trends Economic and Environmental Valuation

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References

1972Conditional logit analysis of qualitative choice behavior 2001Discrete Choice Methods with Simulation 2000Stated choice methods analysis and applications 1997Market Segmentation: Conceptual and Methodological Foundations 1983A Logit Model of Brand Choice Calibrated on Scanner Data 1989A Probabilistic Choice Model for Market Segmentation and Elasticity Structure 1993The Role of the Scale Parameter in the Estimation and Comparison of Multinomial Logit Models 2004Discrete choice methods with simulation

Cited by

2010Experimental design influences on stated choice outputs: An empirical study in air travel choice 2014Supplier selection in the airline retail industry using a funnel methodology: Conjunctive screening method and fuzzy AHP 2009Latent class models of international air carrier choice 2023A review on customer segmentation methods for personalized customer targeting in e-commerce use cases 2020Evaluation of passenger satisfaction with service quality: A consecutive method applied to the airline industry

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Details

Year2007

Typearticle

Published2007-11-14

VenueTransportation Research Part A Policy and Practice

ISSN-L0965-8564

Languageen

Citations197

Files0 public / 0

ShelfCustomer churn and segmentation

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doi10.1016/j.tra.2007.08.003

openalex_workW2008128519

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2009Consumer willingness to pay for in-flight service and comfort levels: A choice experiment

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