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The Chief Marketing Officer Matters!
16 references·16 citing·23 second hopsampled
The Chief Marketing Officer Matters! (2015)The Chief Marketing Officer Matters!American Economic Review (2019)American Economic ReviewThe economic implications of corporate financial reporting (2005)The economic implications of …Firm resources and sustained competitive advantage (2004)Firm resources and sustained …Econometric Analysis of Cross Section and Panel Data (2001)Econometric Analysis of Cross…Initial conditions and moment restrictions in dynamic panel data models (1998)Initial conditions and moment…On Persistence in Mutual Fund Performance (1997)On Persistence in Mutual Fund…Initial conditions and moment restrictions in dynamic panel data models (1995)Initial conditions and moment…Another look at the instrumental variable estimation of error-components models (1995)Another look at the instrumen…Common risk factors in the returns on stocks and bonds (1993)Common risk factors in the re…The Cross-Section of Expected Stock Returns (1992)The Cross-Section of Expected…Some Tests of Specification for Panel Data: Monte Carlo Evidence and an Application to Employment Equations (1991)Some Tests of Specification f…Firm Resources and Sustained Competitive Advantage (1991)Firm Resources and Sustained …Economic Action and Social Structure: The Problem of Embeddedness (1985)Economic Action and Social St…Biases in Dynamic Models with Fixed Effects (1981)Biases in Dynamic Models with…THE VALUATION OF RISK ASSETS AND THE SELECTION OF RISKY INVESTMENTS IN STOCK PORTFOLIOS AND CAPITAL BUDGETS**This paper is another in a series of interrelated theoretical and statistical studies of corporate financial and investment policies being made under grants from the Rockefeller Foundation, and more recently the Ford Foundation, to the Harvard Business School. The generous support for this work is most gratefully acknowledged. The author is also much indebted to his colleagues Professors Bishop, Christenson, Kahr, Raiffa, and (especially) Schlaifer, for extensive discussion and commentary on an earlier draft of this paper; but responsibility for any errors or imperfections remains strictly his own.[Professor Sharpe's paper, “Capital Asset Prices: A Theory of Market Equilibrium Under Conditions of Risk” (Journal of Finance, September 1964) appeared after this paper was in final form and on its way to the printers. My first section, which parallels the first half of his paper (with corresponding conclusions), sets the algebraic framework for sections II, III and VI, (which have no counterpart in his paper) and for section IV on the equilibrium prices of risk assets, concerning which our results differ significantly for reasons which will be explored elsewhere. Sharpe does not take up the capital budgeting problem developed in section V below.] (1975)THE VALUATION OF RISK ASSETS …The Valuation of Risk Assets and the Selection of Risky Investments in Stock Portfolios and Capital Budgets (1965)The Valuation of Risk Assets …The impact of voluntary sustainability reporting on firm value: Insights from signaling theory (2022)The impact of voluntary susta…The Future of Digital Communication Research: Considering Dynamics and Multimodality (2021)The Future of Digital Communi…Reality Check: Infusing Ecological Value into Academic Marketing Research (2021)Reality Check: Infusing Ecolo…How CEO/CMO characteristics affect innovation and stock returns: findings and future directions (2020)How CEO/CMO characteristics a…Corporate Sociopolitical Activism and Firm Value (2020)Corporate Sociopolitical Acti…When Does Customer Participation Matter? An Empirical Investigation of the Role of Customer Empowerment in the Customer Participation–Performance Link (2019)When Does Customer Participat…Accounting for endogeneity and the dynamics of corporate social – Corporate financial performance relationship (2019)Accounting for endogeneity an…When Celebrities Count: Power Distance Beliefs and Celebrity Endorsements (2018)When Celebrities Count: Power…Return on Engagement Initiatives: A Study of a Business-to-Business Mobile App (2017)Return on Engagement Initiati…Drivers of Green Innovations: The Impact of Export Intensity, Women Leaders, and Absorptive Capacity (2017)Drivers of Green Innovations:…Doing good and doing bad: The impact of corporate social responsibility and irresponsibility on firm performance (2017)Doing good and doing bad: The…Stock Returns on Customer Satisfaction Do Beat the Market: Gauging the Effect of a Marketing Intangible (2016)Stock Returns on Customer Sat…Relative Strategic Emphasis and Firm-Idiosyncratic Risk: The Moderating Role of Relative Performance and Demand Instability (2016)Relative Strategic Emphasis a…Organizing for Marketing Excellence (2016)Organizing for Marketing Exce…Do managers know what their customers think and why? (2016)Do managers know what their c…Washing Away Your Sins? Corporate Social Responsibility, Corporate Social Irresponsibility, and Firm Performance (2015)Washing Away Your Sins? Corpo…CAPITAL ASSET PRICES: A THEORY OF MARKET EQUILIBRIUM UNDER CONDITIONS OF RISK* (1964)Risk, Return, and Equilibrium: Empirical Tests (1973)Illiquidity and stock returns: cross-section and time-series effects (2002)A five-factor asset pricing model (2014)Specification Tests in Econometrics (1978)A resource‐based view of the firm (1984)The cornerstones of competitive advantage: A resource‐based view (1993)The Theory of the Growth of the Firm (1995)Social Capital, Intellectual Capital, and the Organizational Advantage (1998)Dynamic capabilities: what are they? (2000)The Theory of Economic Development (2003)Autoregressive Conditional Heteroscedasticity with Estimates of the Variance of United Kingdom Inflation (1982)Estimating Standard Errors in Finance Panel Data Sets: Comparing Approaches (2008)Corporate social responsibility and access to finance (2013)The China Syndrome: Local Labor Market Effects of Import Competition in the United States (2013)Asset Stock Accumulation and Sustainability of Competitive Advantage (1989)Multifactor Explanations of Asset Pricing Anomalies (1996)Returns to Buying Winners and Selling Losers: Implications for Stock Market Efficiency (1993)An Integrative Model Of Organizational Trust (1995)Bowling Alone: America's Declining Social Capital (1995)A finite sample correction for the variance of linear efficient two-step GMM estimators (2004)How to do Xtabond2: An Introduction to Difference and System GMM in Stata (2009)Does Corporate Social Responsibility Affect the Cost of Capital? (2010)
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References

  • 1991Firm Resources and Sustained Competitive Advantage48,209 cited
  • 2004Firm resources and sustained competitive advantage38,157 cited
  • 1991Some Tests of Specification for Panel Data: Monte Carlo Evidence and an Application to Employment Equations33,089 cited
  • 1985Economic Action and Social Structure: The Problem of Embeddedness28,713 cited
  • 2001Econometric Analysis of Cross Section and Panel Data27,575 cited
  • 1993Common risk factors in the returns on stocks and bonds26,615 cited
  • 1998Initial conditions and moment restrictions in dynamic panel data models22,547 cited
  • 1995Another look at the instrumental variable estimation of error-components models19,861 cited
  • 1997On Persistence in Mutual Fund Performance17,267 cited
  • 1992The Cross-Section of Expected Stock Returns17,251 cited
  • 1995Initial conditions and moment restrictions in dynamic panel data models14,749 cited
  • 2019American Economic Review10,902 cited
  • 1981Biases in Dynamic Models with Fixed Effects8,724 cited
  • 1965The Valuation of Risk Assets and the Selection of Risky Investments in Stock Portfolios and Capital Budgets7,600 cited
  • 1975THE VALUATION OF RISK ASSETS AND THE SELECTION OF RISKY INVESTMENTS IN STOCK PORTFOLIOS AND CAPITAL BUDGETS**This paper is another in a series of interrelated theoretical and statistical studies of corporate financial and investment policies being made under grants from the Rockefeller Foundation, and more recently the Ford Foundation, to the Harvard Business School. The generous support for this work is most gratefully acknowledged. The author is also much indebted to his colleagues Professors Bishop, Christenson, Kahr, Raiffa, and (especially) Schlaifer, for extensive discussion and commentary on an earlier draft of this paper; but responsibility for any errors or imperfections remains strictly his own.[Professor Sharpe's paper, “Capital Asset Prices: A Theory of Market Equilibrium Under Conditions of Risk” (Journal of Finance, September 1964) appeared after this paper was in final form and on its way to the printers. My first section, which parallels the first half of his paper (with corresponding conclusions), sets the algebraic framework for sections II, III and VI, (which have no counterpart in his paper) and for section IV on the equilibrium prices of risk assets, concerning which our results differ significantly for reasons which will be explored elsewhere. Sharpe does not take up the capital budgeting problem developed in section V below.]

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6,743 cited
  • 2005The economic implications of corporate financial reporting6,337 cited
  • Cited by

    • 2015Washing Away Your Sins? Corporate Social Responsibility, Corporate Social Irresponsibility, and Firm Performance553 cited
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    • 2017Doing good and doing bad: The impact of corporate social responsibility and irresponsibility on firm performance324 cited
    • 2017Drivers of Green Innovations: The Impact of Export Intensity, Women Leaders, and Absorptive Capacity270 cited
    • 2022The impact of voluntary sustainability reporting on firm value: Insights from signaling theory248 cited
    • 2016Do managers know what their customers think and why?187 cited
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    • 2018When Celebrities Count: Power Distance Beliefs and Celebrity Endorsements169 cited
    • 2021Reality Check: Infusing Ecological Value into Academic Marketing Research167 cited
    • 2017Return on Engagement Initiatives: A Study of a Business-to-Business Mobile App159 cited
    • 2016Relative Strategic Emphasis and Firm-Idiosyncratic Risk: The Moderating Role of Relative Performance and Demand Instability138 cited
    • 2020How CEO/CMO characteristics affect innovation and stock returns: findings and future directions137 cited
    • 2019When Does Customer Participation Matter? An Empirical Investigation of the Role of Customer Empowerment in the Customer Participation–Performance Link135 cited
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