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An Empirical Confirmation of Wine‐Related Lifestyle Segments in the Australian Wine Market
0 references·16 citing·48 second hopsampled
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  • 2017One size does (obviously not) fit all: Using product attributes for wine market segmentation106 cited
  • 2020Generational cohort theory and wine: analyzing how gen Z differs from other American wine consuming generations105 cited
  • 2010Appellation as an indicator of quality100 cited
  • 2004Generic Consumer Risk‐Reduction Strategies (RRS) in Wine‐Related Lifestyle Segments of the Australian Wine Market99 cited
  • 2011A consumer‐oriented segmentation study in the Swiss wine market90 cited
  • 2007A preliminary study of the relationship between Australian wine consumers' wine expertise and their wine purchasing and consumption behaviour90 cited
  • 2012A strategic investigation of the determinants of wine consumption in China89 cited
  • 2015Market segmentation in wine tourism: strategies for wineries and destinations in Spain88 cited
  • 2011The underlying motivations of Chinese wine consumer behaviour85 cited
  • 2013Perceived risk, risk-reduction strategies (RRS) and consumption occasions76 cited
  • 2014The Chinese wine market: a market segmentation study60 cited
  • 2005Consumer confusion in the UK wine industry58 cited
  • 2017The evolution of wine research57 cited
  • 2008Trust and online wine purchasing: insights into UK consumer behaviour

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54 cited
  • 2014Consumer segmentation based on usage of sales channels in the German wine market54 cited
  • 2010The importance of consumer involvement and implications for new product development47 cited