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Audience Mail: Letters to an Anchorman
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Audience Mail: Letters to an Anchorman (1977)Audience Mail: Letters to an AnchormanLinguistic Synchrony in Parasocial Interaction (2013)Linguistic Synchrony in Paras…Mass media and the concept of interactivity: an exploratory study of online forums and reader email (2000)Mass media and the concept of…Entertainment-Education and Social Change: An Analysis of Parasocial Interaction, Social Learning, Collective Efficacy, and Paradoxical Communication (2000)Entertainment-Education and S…nightly@nbc.com: Audience Scope and the Perception of Interactivity in Viewer Mail on the Internet (1995)nightly@nbc.com: Audience Sco…The Social psychology of intergroup relations (1979)Variation across Speech and Writing (1988)An Integrative Theory of Intergroup Conflict (2000)Parasocial Relationships with Media Personae: Why They Matter and How They Differ Among Heterosexual, Lesbian, Gay, and Bisexual Adolescents (2018)Theorizing Development of Parasocial Engagement (2018)Intimate and Opinion-Oriented Communication? Examining Social Media Influencers’ Opinion Leader Potential Through Their Political Content (2025)Behavior, Purpose and Teleology (1943)Understanding Media: The Extensions of Man (1964)Book Review: Statistical Principles in Experimental Design (1992)Social Learning Theory. (1978)Self-Efficacy: The Exercise of Control (1999)A Theoretical Agenda for Entertainment-Education (2002)Parasocial Interaction: A Review of the Literature and a Model for Future Research (2002)Young Adults' Wishful Identification With Television Characters: The Role of Perceived Similarity and Character Attributes (2005)Diffusion of Innovations 1 (2019)Diffusion of Innovations (1971)Deciding What's News: A Study of CBS Evening News, NBC Nightly News, Newsweek, and Time (1979)Amusing ourselves to death: Public discourse in the age of show business (1988)What is multimedia journalism1? (2004)The Internet, Public Spheres, and Political Communication: Dispersion and Deliberation (2005)The Internet and democratic citizenship: theory, practice and policy (2010)
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  • 2000Mass media and the concept of interactivity: an exploratory study of online forums and reader email280 cited
  • 2000Entertainment-Education and Social Change: An Analysis of Parasocial Interaction, Social Learning, Collective Efficacy, and Paradoxical Communication255 cited
  • 1995nightly@nbc.com: Audience Scope and the Perception of Interactivity in Viewer Mail on the Internet214 cited
  • 2013Linguistic Synchrony in Parasocial Interaction27 cited

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