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The Indifference Function
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  • 2020Introduction to Experimental Economics268 cited
  • 2010Experimental economics : rethinking the rules250 cited
  • 1982MARKETS AS ECONOMIZERS OF INFORMATION: EXPERIMENTAL EXAMINATION OF THE “HAYEK HYPOTHESIS”250 cited
  • 2016Economics and Psychology: Lessons For Our Own Day From the Early Twentieth Centuly226 cited
  • 2010Magic at the marketplace: Choice blindness for the taste of jam and the smell of tea189 cited
  • 2002Experimental Methodology in Political Science188 cited
  • 2021Hypothetical bias in stated choice experiments: Part I. Macro-scale analysis of literature and integrative synthesis of empirical evidence from applied economics, experimental psychology and neuroimaging128 cited
  • 1993The Early History of Experimental Economics125 cited
  • 1969The Experimental Determination of Indifference Curves124 cited
  • 2022The state of the art of discrete choice experiments in food research114 cited
  • 2008Should Reference Alternatives in Pivot Design SC Surveys be Treated Differently?103 cited
  • 1999Experiments in economics: should we trust the dismal scientists in white coats?103 cited
  • 2007The Effects of Images of African American Women in Hip Hop on Early Adolescents’ Attitudes Toward Physical Attractiveness and Interpersonal Relationships102 cited

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  • 2007Early Experiments in Consumer Demand Theory: 1930-197087 cited
  • 2014The new science of pleasure: consumer choice behavior and the measurement of well-being86 cited
  • 2014Behavioral economics: a history86 cited