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Teaching Consumer Demographics to Marketing Students · Study

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ArticleTeaching Consumer Demographics to Marketing Students

Jo. M. Martins2009

Article2009

Teaching Consumer Demographics to Marketing Students

Jo. M. Martins · Gordon Brooks

6 citations·0/0 files stored·Population Research and Policy Review

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Management and Marketing Education Consumer Behavior in Brand Consumption and Identification Consumer Behavior and Market Dynamics

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References

1936The General Theory of Employment, Interest and Money.1936The General Theory of Employment, Interest and Money.1988Possessions and the Extended Self 1936The General Theory of Employment, Interest and Money, by John Maynard Keynes 2002The Great Transformation 2018The General Theory of Employment, Interest, and Money 1957Theory of the Consumption Function 2013Utility Analysis and the Consumption Function: An Interpretation of Cross-Section Data

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Year2009

Typearticle

Published2009-05-26

VenuePopulation Research and Policy Review

ISSN-L0167-5923

Languageen

Citations6

Files0 public / 0

ShelfManagement and Marketing Education

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doi10.1007/s11113-009-9146-5

openalex_workW2017743818

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