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Mass customization:Japan's new frontier · Study

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ArticleMass customization:Japan's new frontier

Roy Westbrook1993

Article1993

Mass customization:Japan's new frontier

Roy Westbrook · Peter J. Williamson

89 citations·0/0 files stored·European Management Journal

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Product Development and Customization Business Strategies and Innovation Service and Product Innovation

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1990Competing Against Time

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1999Knowledge management and process performance 1997Markets of a single customer: exploiting conceptual developments in market segmentation 2011Impacts of information technology on mass customization capability of manufacturing plants 2011The relationships among functional integration, mass customisation, and firm performance 1995Operations management – from Taylor to Toyota – and Beyond?2015The role of mass customisation in the apparel industry 1994Statistical Methods for Monitoring Service Processes 2003Flexibility-driven index for measuring mass customization feasibility on industrialized products

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Details

Year1993

Typearticle

Published1993-03-01

VenueEuropean Management Journal

ISSN-L0263-2373

Languageen

Citations89

Files0 public / 0

ShelfProduct Development and Customization

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doi10.1016/0263-2373(93)90022-a

openalex_workW2018151031

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