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Searching customer patterns of mobile service using clustering and quantitative association rule

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References

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Cited by

2008Customer pattern search for after-sales service in manufacturing58 cited
2009An efficient approach for building customer profiles from business data39 cited
2019User willingness to purchase applications on mobile intelligent devices: evidence from app store34 cited
2017Statistics-based CRM approach via time series segmenting RFM on large scale data31 cited
2011Exploring consumer adoption of new services by analyzing the behavior of 3G subscribers: An empirical case study30 cited
2011A Financial Data Mining Model for Extracting Customer Behavior27 cited
2017Smartphone user segmentation based on app usage sequence with neural networks26 cited
2022The Moderating Role of Personal Innovativeness in Tourists’ Intention to Use Web 3.0 Based on Updated Information Systems Success Model22 cited
2012Behavior scoring model for coalition loyalty programs by using summary variables of transaction data22 cited

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2014Conventionalists, Connectors, Technoisseurs and Mobilarti: Differential profiles of mobile marketing segments based on phone features and postmodern characteristics of consumers16 cited

2015A data mining approach for turning potential customers into real ones in basket purchase analysis11 cited

2019Segmentation of Brazilian travelers’ mobile purchase behavior8 cited