European and Asian resistance to the use of the American case method in management training: possible cultural and systemic incongruencies

Abstract

In this contribution to the use of the Harvard-style case-style method in the training of managers, a transfer problem is identified. This is manifested in the difficulties presented for many non-American students in the use of traditional case-studies. As a result, an example of a revised case method is proposed which offers more educational flexibility and better acceptability.

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