References

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• 1997The analysis of household surveys4,871 cited
• 1988THE BEHAVIORAL LIFE‐CYCLE HYPOTHESIS1,702 cited
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• 1997Conspicuous consumption, snobbism and conformism503 cited
• 1996How consumers evaluate store brands174 cited
• 2000Strategic brand alliances: implications of ingredient branding for national and private label brands168 cited
• 2004Own labels choice criteria and perceived characteristics in Greece and Scotland: factors influencing the willingness to buy113 cited
• 2003Household consumption: Influences of aspiration level, social comparison, and money management105 cited
• 1978Factors Affecting Consumers' Choice between Manufacturer Brands and Retailer Own Labels95 cited
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• 1989The Buying of Own Labels71 cited
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• 1999Follow my leader? Lookalike retailer brands in non-manufacturer-dominated product markets in the UK65 cited
• 2006Store loyalty, bargaining power and the private label production issue