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Scoring Points: How Tesco is Winning Customer Loyalty · Study

WorkScoring Points: How Tesco is Winning Customer Loyalty

Merlin Stone2003

OA

Workbronze2003

Scoring Points: How Tesco is Winning Customer Loyalty

55 citations·0/0 files stored·Journal of Database Marketing & Customer Strategy Management

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Customer Service Quality and Loyalty Consumer Market Behavior and Pricing Consumer Retail Behavior Studies

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2009Technology, Organization, and Structure—A Morphogenetic Approach 2008Reward Redemption Behaviour in Retail Loyalty Schemes*2020The Data Imperative 2006Customisation with crossed-basis sub-segmentation 2015Shopping missions: An analytical method for the identification of shopper need states 2019Dynamic and targeted bundle pricing of two independently valued products 2005New Cultures, New Strategies, New Formats and New Relationships in European Retailing 2022Digital retail—key trends and developments

Details

Year2003

Typeother

Published2003-12-01

VenueJournal of Database Marketing & Customer Strategy Management

ISSN-L1741-2439

Languageen

Citations55

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

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doi10.1057/palgrave.dbm.3240219

openalex_workW2040745949

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