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ArticleMonitoring and backtesting churn models

Elen de Oliveira Lima2010

Article2010

Monitoring and backtesting churn models

Elen de Oliveira Lima · Christophe Mues · Bart Baesens

16 citations·0/0 files stored·Expert Systems with Applications

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Customer churn and segmentation Customer Service Quality and Loyalty AI and HR Technologies

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References

2002Credit Scoring and Its Applications 2006Defection Detection: Measuring and Understanding the Predictive Accuracy of Customer Churn Models 2006Churn prediction in subscription services: An application of support vector machines while comparing two parameter-selection techniques 2004Customer base analysis: partial defection of behaviourally loyal clients in a non-contractual FMCG retail setting 2003An LTV model and customer segmentation based on customer value: a case study on the wireless telecommunication industry 2005Customer segmentation and strategy development based on customer lifetime value: A case study 2006CRM at a pay-TV company: Using analytical models to reduce customer attrition by targeted marketing for subscription services 2004Investigating the role of product features in preventing customer churn, by using survival analysis and choice modeling: The case of financial services

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2021Research Trends in Customer Churn Prediction: A Data Mining Approach 2019Customer Churn Prediction with Feature Embedded Convolutional Neural Network: An Empirical Study in the Internet Funds Industry

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2009Domain knowledge integration in data mining using decision tables: case studies in churn predictionarticle · 8 shared references 2008Supervised Classification for Decision Support in Customer Relationship Managementchapter · 7 shared references 2016A comparative analysis of data preparation algorithms for customer churn prediction: A case study in the telecommunication industryarticle · 6 shared references 2016Intelligent data analysis approaches to churn as a business problem: a surveyarticle · 6 shared references 2013Customer Churn Prediction in Telecommunication A Decade Review and Classificationreview · 6 shared references 2009Finding the Hidden Pattern of Credit Card Holder’s Churn: A Case of Chinaother · 6 shared references

Details

Year2010

Typearticle

Published2010-08-04

VenueExpert Systems with Applications

ISSN-L0957-4174

Languageen

Citations16

Files0 public / 0

ShelfCustomer churn and segmentation

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doi10.1016/j.eswa.2010.07.091

openalex_workW2041082016

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