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The Dynamics of Price Elasticity of Demand in the Presence of Reference Price Effects · Study

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ArticleThe Dynamics of Price Elasticity of Demand in the Presence of Reference Price Effects

Gadi Fibich A2004

Article2004

The Dynamics of Price Elasticity of Demand in the Presence of Reference Price Effects

71 citations·0/0 files stored·Journal of the Academy of Marketing Science

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Consumer Market Behavior and Pricing Decision-Making and Behavioral Economics Supply Chain and Inventory Management

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References

2008Mental Accounting and Consumer Choice 1988Impact of Sales Promotions on When, What, and How Much to Buy 1986A Reference Price Model of Brand Choice for Frequently Purchased Products 1993Modeling Loss Aversion and Reference Dependence Effects on Brand Choice 1997The Long-Term Impact of Promotion and Advertising on Consumer Brand Choice 1988The Price Elasticity of Selective Demand: A Meta-Analysis of Econometric Models of Sales 1989Reference Effects of Price and Promotion on Brand Choice Behavior 1997A Comparative Analysis of Reference Price Models

Cited by

2020Online-offline competitive pricing with reference price effect 2013Supply chain pricing decisions with price reduction during the selling season 2020Dynamic optimal control of a firm’s product-process innovation with expected quality effects in a monopoly exhibiting network externality 2011Integrating inventory control and a price change in the presence of reference price effects: a two-period model 2022Reference price research in marketing: a bibliometric analysis

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2001Consumer price sensitivity and price thresholds14 14Sangman Han is Associate Professor, School of Business Administration Sungkyunkwan University, 53 3-ga, Myongnyun-dong, Chongno-gu, Seoul (phone: 82-2-760-0456, email: smhan@yurim.skku.ac.kr). Sunil Gupta is Meyer Feldberg Professor of Business (phone: 212-854-3467, email: sg37@columbia.edu) and Donald R. Lehmann is George E. Warren Professor (phone: 212-854-3465, email: drl2@columbia.edu), both at the Graduate School of Business, Columbia University, New York, NY 10027. All correspondence should be directed to Sunil Gupta.article · 13 shared references 2005Reference Price Research: Review and Propositionsarticle · 12 shared references 2007When Do Price Thresholds Matter in Retail Categories?article · 12 shared references 2011The impact of household level heterogeneity in reference price effects on optimal retailer pricing policiesarticle · 12 shared references 2011Dynamic Pricing Under Consumer Reference‐Price Effectsother · 12 shared references 1999The Impact of Heterogeneity in Purchase Timing and Price Responsiveness on Estimates of Sticker Shock Effectsarticle · 11 shared references

Details

Year2004

Typearticle

Published2004-11-22

VenueJournal of the Academy of Marketing Science

ISSN-L0092-0703

Languageen

Citations71

Files0 public / 0

ShelfConsumer Market Behavior and Pricing

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doi10.1177/0092070304267108

openalex_workW2044957428

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2023The pursuit of luxury or luxuries? A framework of the past, present, and future of luxury research

2007Coordinating pricing and inventory decisions under reference price effects

2007Antecedents to consumer reference price orientation: an exploratory investigation