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The Psychology of Entertainment Media: Blurring the Lines Between Entertainment and Persuasion
0 references·16 citing·57 second hop
The Psychology of Entertainment Media: Blurring the Lines Between Entertainment and Persuasion (2004)The Psychology of Entertainment Media: Bl…The mediating role of advertising literacy and the moderating influence of parental mediation on how children of different ages react to brand placements (2018)The mediating role of adverti…I hate binge-watching but I can’t help doing it: The moderating effect of immediate gratification and need for cognition on binge-watching attitude-behavior relation (2018)I hate binge-watching but I c…Using Video to Increase Gender Bias Literacy Toward Women in Science (2016)Using Video to Increase Gende…The Narrative Impact of Active Video Games on Physical Activity Among Children: A Feasibility Study (2016)The Narrative Impact of Activ…An investigation of brand placement effects on brand attitudes and purchase intentions: Brand placements versus TV commercials (2016)An investigation of brand pla…Get in the Game: The Effects of Game-Product Congruity and Product Placement Proximity on Game Players’ Processing of Brands Embedded in Advergames (2013)Get in the Game: The Effects …Beyond disposition: The processing consequences of explicit and implicit invocations of empathy (2013)Beyond disposition: The proce…Story Immersion in a Health Videogame for Childhood Obesity Prevention (2012)Story Immersion in a Health V…Social psychological theories of disordered eating in college women: Review and integration (2011)Social psychological theories…Defaulting to Fiction: Neuroscience Rediscovers the Romantic Imagination (2011)Defaulting to Fiction: Neuros…Acting prosocially reduces retaliation: Effects of prosocial video games on aggressive behavior (2011)Acting prosocially reduces re…Transportation and Need for Affect in Narrative Persuasion: A Mediated Moderation Model (2010)Transportation and Need for A…Examining the Covert Nature of Product Placement: Implications for Public Policy (2010)Examining the Covert Nature o…Does “Passing the Courvoisier” always pay off? 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(2000)A Systematic Review of Health Videogames on Childhood Obesity Prevention and Intervention (2013)The Influence of Mixed Reality on Satisfaction and Brand Loyalty in Cultural Heritage Attractions: A Brand Equity Perspective (2020)Gamification for the Improvement of Diet, Nutritional Habits, and Body Composition in Children and Adolescents: A Systematic Review and Meta-Analysis (2021)Attitudinal effects of mere exposure. (1968)The Elaboration Likelihood Model of Persuasion (1986)Social Cognitive Theory of Mass Communication (2001)The Commodification of Self‐Esteem: Branding and B ritish Teenagers (2012)Helpful or Harmful? 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(1977)Self-efficacy: Toward a unifying theory of behavioral change. (1977)Games for Teaching Mathematics in Nigeria: What Happens to Pupils’ Engagement and Traditional Classroom Dynamics? (2019)Seeing What’s Possible: Videos are more Effective than Written Portrayals for Enhancing the Relatability of Scientists and Promoting Black Female Students’ Interest in STEM (2020)Boosting the Sustainable Representation of Women in STEM With Evidence-Based Policy Initiatives (2021)A Theory of Cognitive Dissonance (1957)The theory of planned behavior (1991)A Theory of Cognitive Dissonance (2017)Overcoming the unitary exploration of binge-watching: A cluster analytical approach (2019)Binge-Watching: What Do we Know So Far? A First Systematic Review of the Evidence (2020)Impacts of Binge-Watching on Netflix during the COVID-19 pandemic (2021)
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  • 2016Using Video to Increase Gender Bias Literacy Toward Women in Science68 cited
  • 2011Defaulting to Fiction: Neuroscience Rediscovers the Romantic Imagination62 cited
  • 2016An investigation of brand placement effects on brand attitudes and purchase intentions: Brand placements versus TV commercials57 cited
  • 2011Acting prosocially reduces retaliation: Effects of prosocial video games on aggressive behavior

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57 cited
  • 2013Beyond disposition: The processing consequences of explicit and implicit invocations of empathy56 cited
  • 2010Examining the Covert Nature of Product Placement: Implications for Public Policy52 cited
  • 2018The mediating role of advertising literacy and the moderating influence of parental mediation on how children of different ages react to brand placements51 cited
  • 2016The Narrative Impact of Active Video Games on Physical Activity Among Children: A Feasibility Study44 cited