Utilizing customer knowledge in innovation: antecedents and impact of customer involvement on new product performance

498 citations0/0 files storedJournal of the Academy of Marketing Science

No readable copy stored yet — this record is metadata only.

Abstract

No abstract was published for this record.

Stored only when both papers are in the corpus — 498 citations exist upstream.

Imported from OpenAlex (CC0) — nothing here is generated.