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Changing roles and requirements of public relations

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References

1979Testing the practitioner's impact on clients268 cited
1982A comparison of sex roles in public relations196 cited
1981The Diffusion of Evaluation Methods among Public Relations Practitioners.26 cited

Cited by

2004Linking Ethnic Diversity and Two-Way Symmetry: Modeling Female African American Practitioners' Roles29 cited
1996Organizational response to public relations: An empirical study of firms in Singapore15 cited
1988Bridging the Gender Gap in PR Courses10 cited
1996Public Relations als Managementaufgabe10 cited

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