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Art for Business: Creating Competitive Advantage through Cultural Projects
16 references·3 citing·40 second hop
Art for Business: Creating Competitive Advantage through Cultural Projects (2010)Art for Business: Creating Competitive Ad…Advances in Consumer Research (2025)Advances in Consumer ResearchWelcome to the experience economy (2019)Welcome to the experience eco…The Cultural Industries (2019)The Cultural IndustriesSymbols for Sale (2012)Symbols for SaleWhy Do Brands Cause Trouble? A Dialectical Theory of Consumer Culture and Branding (2002)Why Do Brands Cause Trouble? …Can Consumers Escape the Market? Emancipatory Illuminations from Burning Man (2002)Can Consumers Escape the Mark…Utopian Enterprise: Articulating the Meanings ofStar Trek's Culture of Consumption : Figure 1 (2001)Utopian Enterprise: Articulat…The experience economy: work is theatre & every business a stage (1999)The experience economy: work …Experiential Marketing (1999)Experiential MarketingExperiential marketing : how to get customers to sense, feel, think, act, and relate to your company and brands (1999)Experiential marketing : how …Consumer Behavior: Buying, Having and Being (1993)Consumer Behavior: Buying, Ha…Culture and Consumption (1990)Culture and ConsumptionAffective Responses Mediating Acceptance of Advertising (1986)Affective Responses Mediating…Advances in Consumer Research (1983)Advances in Consumer ResearchThe Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)The Experiential Aspects of C…Processing Fads and Fashions: An Organization-Set Analysis of Cultural Industry Systems (1972)Processing Fads and Fashions:…Culture and creativity, skills building, and growth: what have we missed? (2025)Culture and creativity, skill…Is artification perceived by consumers of luxury products? The research relevance of a customer-based brand equity model (2018)Is artification perceived by …Finding Space for the Creative Class: A Review of the Issues (2011)Finding Space for the Creativ…The Theory of Buyer Behavior (1971)Structure and Functions of Fantasy (1974)An Information Processing Theory of Consumer Choice (1979)Consumer perceived value: The development of a multiple item scale (2001)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)Strategy and Structure: Chapters in the History of the American Industrial Enterprise (1962)Fashion: From Class Differentiation to Collective Selection (1969)Managerial Fads and Fashions: The Diffusion and Rejection of Innovations (1991)The Categorical Imperative: Securities Analysts and the Illegitimacy Discount (1999)Experimental Study of Inequality and Unpredictability in an Artificial Cultural Market (2006)Diffusion of Innovations 1 (2019)The Iron Cage Revisited: Institutional Isomorphism and Collective Rationality in Organizational Fields (1983)Brand Community (2001)Corporate Social Responsibility and Marketing: An Integrative Framework (2004)The iron cage revisited institutional isomorphism and collective rationality in organizational fields (2004)Consumer Culture Theory (CCT): Twenty Years of Research (2005)Putting the S back in corporate social responsibility: A multilevel theory of social change in organizations (2007)Economic Action and Social Structure: The Problem of Embeddedness (1985)Bowling alone (2000)Teaching Old Brands New Tricks: Retro Branding and the Revival of Brand Meaning (2003)We Are What We Post? Self-Presentation in Personal Web Space (2003)Consumer Perceptions of Iconicity and Indexicality and Their Influence on Assessments of Authentic Market Offerings (2004)The Discovery of Grounded Theory (2017)Evolving to a New Dominant Logic for Marketing (2003)Co-creation experiences: The next practice in value creation (2004)Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)Customer Experience Management in Retailing: Understanding the Buying Process (2009)How to SHIFT Consumer Behaviors to be More Sustainable: A Literature Review and Guiding Framework (2019)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Bibliometric Methods in Management and Organization (2014)Exploring the essence of memorable tourism experiences (2011)Value co-creation: concept and measurement (2014)Customer experience management: toward implementing an evolving marketing concept (2015)Communication and Control Processes in the Delivery of Service Quality (1988)Customer Experience Creation: Determinants, Dynamics and Management Strategies (2009)Understanding Customer Experience Throughout the Customer Journey (2016)Customer Contributions to Quality: A Different View of the Customer-Oriented Firm (1996)Destination Image, Self-Congruity, and Travel Behavior: Toward an Integrative Model (2000)What is Interactivity and is it Always Such a Good Thing? Implications of Definition, Person, and Situation for the Influence of Interactivity on Advertising Effectiveness (2002)
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References

  • 2025Advances in Consumer Research13,264 cited
  • 1982The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun8,274 cited
  • 1999Experiential Marketing2,989 cited
  • 1983Advances in Consumer Research2,879 cited
  • 1999The experience economy: work is theatre & every business a stage2,681 cited
  • 2019Welcome to the experience economy2,562 cited
  • 2002Why Do Brands Cause Trouble? A Dialectical Theory of Consumer Culture and Branding1,954 cited
  • 1993Consumer Behavior: Buying, Having and Being1,744 cited
  • 1972Processing Fads and Fashions: An Organization-Set Analysis of Cultural Industry Systems1,345 cited
  • 2002Can Consumers Escape the Market? Emancipatory Illuminations from Burning Man1,251 cited
  • 1999Experiential marketing : how to get customers to sense, feel, think, act, and relate to your company and brands1,204 cited
  • 2019The Cultural Industries1,153 cited
  • 1986Affective Responses Mediating Acceptance of Advertising1,076 cited
  • 1990Culture and Consumption1,058 cited
  • 2001Utopian Enterprise: Articulating the Meanings ofStar Trek's Culture of Consumption : Figure 11,051 cited

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2012
Symbols for Sale
1,005 cited

Cited by

  • 2011Finding Space for the Creative Class: A Review of the Issues15 cited
  • 2018Is artification perceived by consumers of luxury products? The research relevance of a customer-based brand equity model15 cited
  • 2025Culture and creativity, skills building, and growth: what have we missed?10 cited