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The initial stages of new service development: A case study from the Greek banking sector
16 references·4 citing·37 second hop
The initial stages of new service development: A case study from the Greek banking sector (2001)The initial stages of new service develop…An empirically-based typology of product innovativeness for new financial services: Success and failure scenarios (2001)An empirically-based typology…New service development: a review of the literature and annotated bibliography (1998)New service development: a re…The Art of Case Study Research (1996)The Art of Case Study ResearchNew industrial service development: Scenarios for success and failure (1995)New industrial service develo…Analysis, planning, improvisation and control in the development of new services (1995)Analysis, planning, improvisa…Third‐Generation New Product Processes (1994)Third‐Generation New Product …Where to Now in New Product Development Research? (1992)Where to Now in New Product D…Success Factors in Developing New Business Services (1991)Success Factors in Developing…New Industrial Financial Services: What Distinguishes the Winners (1991)New Industrial Financial Serv…Qualitative evaluation and research methods (1990)Qualitative evaluation and re…New service development (1988)New service developmentManaging in the Service Economy (1988)Managing in the Service Econo…New Products: What Separates Winners from Losers? 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References

  • 1990Qualitative evaluation and research methods24,203 cited
  • 1996The Art of Case Study Research15,826 cited
  • 1987New Products: What Separates Winners from Losers?1,313 cited
  • 1998New service development: a review of the literature and annotated bibliography736 cited
  • 1987New Products Management730 cited
  • 2001An empirically-based typology of product innovativeness for new financial services: Success and failure scenarios592 cited
  • 1994Third‐Generation New Product Processes550 cited
  • 1988Managing in the Service Economy504 cited
  • 1991Success Factors in Developing New Business Services350 cited
  • 1991New Industrial Financial Services: What Distinguishes the Winners349 cited
  • 1986Interviewing: Principles and Practices329 cited
  • 1986New Product Development For Service Companies282 cited
  • 1995New industrial service development: Scenarios for success and failure263 cited
  • 1988New service development239 cited
  • 1992Where to Now in New Product Development Research?232 cited
  • 1995Analysis, planning, improvisation and control in the development of new services

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199 cited

Cited by

  • 2020Understanding sources of financial well-being in Romania: a prerequisite for transformative financial services29 cited
  • 2004The sales force as an information transfer mechanism for new service development in the Thai insurance industry24 cited
  • 2009Developing a Business Process Modeling Language for the Banking Sector – A Design Science Approach19 cited
  • 2015The development of new sponsorship deals as new business-to-business services13 cited