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The Role of Sales Promotion in inducing Impulse Purchases
16 references·5 citing·40 second hop
The Role of Sales Promotion in inducing Impulse Purchases (2014)The Role of Sales Promotion in inducing I…La satisfaction des consommateurs spécifique à une transaction: définition, antécédents, mesures et modes (2002)La satisfaction des consommat…Impulse Buying: Its Relation to Personality Traits and Cues (2000)Impulse Buying: Its Relation …A multi‐method investigation of consumer motivations in impulse buying behavior (2000)A multi‐method investigation …A Benefit Congruency Framework of Sales Promotion Effectiveness (2000)A Benefit Congruency Framewor…Gender identity and material symbols: Objects and decision considerations in impulse purchases (1995)Gender identity and material …An Investigation of the Attribute Basis of Emotion and Related Affects in Consumption: Suggestions For a Stage-Specific Satisfaction Framework (1992)An Investigation of the Attri…Defining Impulse Purchasing (1991)Defining Impulse PurchasingFunctional and dysfunctional impulsivity: Personality and cognitive correlates. (1990)Functional and dysfunctional …Effects of Store Music on Shopping Behavior (1990)Effects of Store Music on Sho…Effects of Impulse Purchases on Consumers' Affective States (1988)Effects of Impulse Purchases …The Buying Impulse (1987)The Buying ImpulsePlanned versus impulse purchase behavior. (1986)Planned versus impulse purcha…Impulsive consumer buying as a result of emotions (1982)Impulsive consumer buying as …Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…The Significance of Impulse Buying Today (1962)The Significance of Impulse B…Studying Customer Behavior in Retail Stores (1951)Studying Customer Behavior in…The effectiveness of sales promotion techniques on the millennial consumers’ buying behavior (2022)The effectiveness of sales pr…Does Product Semantics Matter in Stimulating Impulse Buying Behavior for Internet Products? (2021)Does Product Semantics Matter…Pengaruh Gaya Hidup Konsumtif dan Promosi Penjualan Terhadap Pembelian Impulsif Makanan Kekinian Mahasiswa Urban Surabaya (2020)Pengaruh Gaya Hidup Konsumtif…The Link Between Sales Promotion’s Benefits and Consumers Perception: A Comparative Study Between Rural and Urban Consumers (2019)The Link Between Sales Promot…EVALUATION THE ROLE OF SALES PROMOTION IN INFLUENCING IMPULSE BUYING BEHAVIOR: A COMPARISON BETWEEN INTERNATIONAL AND LOCAL TOURIST AT PREMIUM OUTLET IN MALAYSIA (2019)EVALUATION THE ROLE OF SALES …Toward an adequate taxonomy of personality attributes: Replicated factor structure in peer nomination personality ratings. (1963)The Sensitivity to Punishment and Sensitivity to Reward Questionnaire (SPSRQ) as a measure of Gray's anxiety and impulsivity dimensions (2001)Validation of the UPPS impulsive behaviour scale: a four‐factor model of impulsivity (2005)Internet Addiction: A Systematic Review of Epidemiological Research for the Last Decade (2014)The expression of the emotions in man and animals. (1872)Customer Impulse Purchasing Behavior (1967)Product/Consumption-Based Affective Responses and Postpurchase Processes (1987)Time-inconsistent Preferences and Consumer Self-Control (1991)The Effects of Shopping Orientations, Online Trust and Prior Online Purchase Experience toward Customers’ Online Purchase Intention (2010)The Discovery of Grounded Theory: Strategies for Qualitative Research. (1968)A Paradigm for Developing Better Measures of Marketing Constructs (1979)The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)A general typology of research designs featuring mixed methods. (2006)The importance of packaging attributes: a conjoint analysis approach (2007)A Coefficient of Agreement for Nominal Scales (1960)Possessions and the Extended Self (1988)Socio-economic status, delay of gratification, and impulse buying (1998)Gender differences in cognitive and affective impulse buying (2003)Gender differences in German consumer decision‐making styles (2004)The Standard Edition of the Complete Psychological Works of Sigmund Freud (1953)Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value (1994)Applying the Technology Acceptance Model and Flow Theory to Online Consumer Behavior (2002)Consumer Culture Theory (CCT): Twenty Years of Research (2005)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Structural Equations with Latent Variables (1989)Structural Equations with Latent Variables. (1991)Pursuing the Value-Conscious Consumer: Store Brands versus National Brand Promotions (2001)A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research (2003)Justification Effects on Consumer Choice of Hedonic and Utilitarian Goods (2005)Significance tests and goodness of fit in the analysis of covariance structures. (1980)On the Evaluation of Structural Equation Models (1988)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)When to use and how to report the results of PLS-SEM (2018)The Influence of Background Music on Shopping Behavior: Classical Versus Top-Forty Music in a Wine Store (1993)The impact of music on consumers' reactions to waiting for services (1997)Consumer perceptions of service quality attributes at sporting events (2001)Impulse buying: Modeling its precursors (1998)Impulse buying and variety seeking: A trait-correlates perspective (2009)Online Impulse Buying: Understanding the Interplay between Consumer Impulsiveness and Website Quality (2011)Impact of store environment on impulse buying behavior (2013)
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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
  • 1987The Buying Impulse2,102 cited
  • 2000A Benefit Congruency Framework of Sales Promotion Effectiveness1,518 cited
  • 1990Functional and dysfunctional impulsivity: Personality and cognitive correlates.1,325 cited
  • 1962The Significance of Impulse Buying Today1,049 cited
  • 2000A multi‐method investigation of consumer motivations in impulse buying behavior845 cited
  • 1982Impulsive consumer buying as a result of emotions495 cited
  • 2000Impulse Buying: Its Relation to Personality Traits and Cues452 cited
  • 1990Effects of Store Music on Shopping Behavior433 cited
  • 1995Gender identity and material symbols: Objects and decision considerations in impulse purchases431 cited
  • 1991Defining Impulse Purchasing372 cited
  • 1986Planned versus impulse purchase behavior.361 cited
  • 1951Studying Customer Behavior in Retail Stores194 cited
  • 1992An Investigation of the Attribute Basis of Emotion and Related Affects in Consumption: Suggestions For a Stage-Specific Satisfaction Framework143 cited
  • 1988Effects of Impulse Purchases on Consumers' Affective States

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138 cited
  • 2002La satisfaction des consommateurs spécifique à une transaction: définition, antécédents, mesures et modes116 cited
  • Cited by

    • 2020Pengaruh Gaya Hidup Konsumtif dan Promosi Penjualan Terhadap Pembelian Impulsif Makanan Kekinian Mahasiswa Urban Surabaya13 cited
    • 2019EVALUATION THE ROLE OF SALES PROMOTION IN INFLUENCING IMPULSE BUYING BEHAVIOR: A COMPARISON BETWEEN INTERNATIONAL AND LOCAL TOURIST AT PREMIUM OUTLET IN MALAYSIA9 cited
    • 2021Does Product Semantics Matter in Stimulating Impulse Buying Behavior for Internet Products?9 cited
    • 2022The effectiveness of sales promotion techniques on the millennial consumers’ buying behavior9 cited
    • 2019The Link Between Sales Promotion’s Benefits and Consumers Perception: A Comparative Study Between Rural and Urban Consumers8 cited